- Hong Kong Hong Kong
6IXTY 8IGHT LIMITED Hiring! Full Time Assistant E-Commerce Manager in Hong Kong - Ricebowl
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Job Description
Responsibilities
Responsibilities:
Drive Online Performance: Own the online P&L (revenue, gross margin, marketing costs, and contribution for the Hong Kong site) and deliver against annual and monthly sales plans.
Pricing & Trading: Set pricing and promotional strategies with the CEO to protect margin floors and maximize full-price sell-through.
Reporting: Manage customer acquisition costs against contribution and deliver weekly trade updates and monthly P&L reviews to the CEO.
Site Experience: Oversee all customer-facing elements, including merchandising, product ranking, landing pages, conversion optimization, and the trading calendar (campaigns, drops, clearance).
Continuous Testing & O2O: Run structured A/B tests, evaluate new digital channels/marketplaces, and drive an O2O (online-to-offline) experience (click-and-collect, ship-from-store, in-store returns).
Paid & Organic Media: Manage the paid media budget (search, social, retargeting) and agency performance, while scaling SEO and growing organic/direct traffic.
CRM & Data (Klaviyo): Own database growth, segmentation, automated flows, and integration with the "Pink Club" loyalty program.
Stock & Fulfillment: Partner with Merchandising, Buying, and Logistics to optimize inventory, manage ship-from-store operations, and enforce packing/dispatch SLAs.
Brand & Tech: Coordinate with Brand/CRM for marketing alignment and asset delivery, and work with IT/agencies to maintain platform health.
Team Leadership: Coach and scale the e-commerce team, setting clear KPIs, monitoring performance, and driving continuous development.
Requirements:
Bachelor's degree in Marketing, Business Administration, or a related field.
6-8+ years of direct-to-consumer (DTC) e-commerce experience.
At least 2 years of owning the commercial performance of a brand's own e-commerce website.
Hands-on experience with Shopify or Shopify Plus, including administration.
Proven experience managing paid media budgets across: Searce, Shopping, Paid Social
Experience managing external agencies.
Hands-on experience with CRM/email marketing platforms; Klaviyo is a strong advantage.
Experience leading at least one direct report or a small team.
Full-time
Drive Online Performance: Own the online P&L (revenue, gross margin, marketing costs, and contribution for the Hong Kong site) and deliver against annual and monthly sales plans.
Pricing & Trading: Set pricing and promotional strategies with the CEO to protect margin floors and maximize full-price sell-through.
Reporting: Manage customer acquisition costs against contribution and deliver weekly trade updates and monthly P&L reviews to the CEO.
Site Experience: Oversee all customer-facing elements, including merchandising, product ranking, landing pages, conversion optimization, and the trading calendar (campaigns, drops, clearance).
Continuous Testing & O2O: Run structured A/B tests, evaluate new digital channels/marketplaces, and drive an O2O (online-to-offline) experience (click-and-collect, ship-from-store, in-store returns).
Paid & Organic Media: Manage the paid media budget (search, social, retargeting) and agency performance, while scaling SEO and growing organic/direct traffic.
CRM & Data (Klaviyo): Own database growth, segmentation, automated flows, and integration with the "Pink Club" loyalty program.
Stock & Fulfillment: Partner with Merchandising, Buying, and Logistics to optimize inventory, manage ship-from-store operations, and enforce packing/dispatch SLAs.
Brand & Tech: Coordinate with Brand/CRM for marketing alignment and asset delivery, and work with IT/agencies to maintain platform health.
Team Leadership: Coach and scale the e-commerce team, setting clear KPIs, monitoring performance, and driving continuous development.
Requirements:
Bachelor's degree in Marketing, Business Administration, or a related field.
6-8+ years of direct-to-consumer (DTC) e-commerce experience.
At least 2 years of owning the commercial performance of a brand's own e-commerce website.
Hands-on experience with Shopify or Shopify Plus, including administration.
Proven experience managing paid media budgets across: Searce, Shopping, Paid Social
Experience managing external agencies.
Hands-on experience with CRM/email marketing platforms; Klaviyo is a strong advantage.
Experience leading at least one direct report or a small team.
Full-time
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