CONTENT CREATOR – JOB SCOPE
1. Content Planning & Creation
- Plan, create, and produce engaging content for the company’s social media platforms.
- Develop creative content ideas based on current trends, company campaigns, products, and target audiences.
- Produce videos, photos, graphics, captions, and other digital content for marketing purposes.
- Ensure all content is aligned with the company’s branding, image, and marketing objectives.
2. Social Media Content
- Create and publish content for platforms such as TikTok, Instagram, Facebook, and other relevant social media channels.
- Develop short-form videos, promotional videos, product videos, educational content, and entertainment content.
- Monitor social media trends, viral content, hashtags, sounds, and relevant topics.
- Ensure content is published according to the company’s content calendar and schedule.
3. Video Production & Editing
- Handle basic video shooting, lighting, audio recording, and content setup.
- Edit videos using suitable editing software or applications.
- Add captions, music, transitions, effects, voiceovers, and other elements where required.
- Ensure videos are visually attractive, clear, and suitable for the intended platform.
4. Product & Brand Promotion
- Create creative content to promote the company’s products, campaigns, promotions, and events.
- Highlight product features, benefits, pricing, promotions, and selling points effectively.
- Participate in product launches, events, roadshows, live sessions, and promotional activities when required.
- Ensure all product information presented in the content is accurate.
5. Trend & Market Research
- Monitor current social media trends and identify content opportunities.
- Research competitors’ content, marketing activities, and social media strategies.
- Suggest new content ideas and creative approaches to increase brand awareness and engagement.
- Stay updated with changes in social media algorithms, formats, and audience preferences.
6. Content Performance
- Monitor content performance, including views, reach, engagement, shares, comments, and followers.
- Analyse content results and identify which types of content perform best.
- Recommend improvements to increase engagement, reach, and audience growth.
- Prepare regular content performance reports when required.
7. Collaboration
- Work closely with the Marketing, Sales, Event, E-Commerce, and other relevant departments.
- Coordinate with internal staff, influencers, KOLs, models, presenters, and external parties when required.
- Assist in developing creative concepts and campaigns for company marketing activities.
8. Brand & Company Image
- Ensure all published content maintains a professional and positive company image.
- Follow company branding guidelines, including logo, colours, product presentation, tone, and messaging.
- Ensure content does not contain inappropriate, misleading, offensive, or unauthorized information.
- Obtain the necessary approval before publishing sensitive or major promotional content.
9. Other Responsibilities
- Maintain proper records of photos, videos, raw footage, graphics, and completed content.
- Ensure all company equipment used for content creation is properly handled and maintained.
- Complete assigned content according to the required deadline.
- Carry out any other duties and responsibilities assigned by Management from time to time.
Pay: RM2,000.00 - RM4,000.00 per month
Work Location: In person