- Tanjong Pagar Central Region (Singapore) Singapore
CRAIG ROAD PROPERTY HOLDINGS PTE. LTD. Hiring! Full Time Digital Marketing Manager in Central Region (Singapore), Earn up to SGD 6,000 - Ricebowl
Digital Marketing Manager
CRAIG ROAD PROPERTY HOLDINGS PTE. LTD.
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Job Description
Responsibilities
Role Overview
We are seeking a dynamic and commercially driven
Digital Marketing Manager
to lead our digital presence, drive brand visibility, and convert engagement into revenue. This role will oversee all digital touchpoints—from social media to performance marketing—ensuring alignment with Mondrian’s brand voice while delivering measurable results.
Key Responsibilities
Digital Strategy & Brand Presence
Develop and execute a comprehensive digital marketing strategy aligned with business objectives and brand positioning
Manage brand storytelling across all digital platforms (website, social, email, third-party channels)
Ensure consistency in tone, visual identity, and messaging in line with Mondrian’s brand standards
Social Media & Content
Lead content planning and execution across platforms (Instagram, TikTok, LinkedIn, etc.)
Curate visually compelling and engaging content that reflects the hotel’s lifestyle positioning
Collaborate with creative teams, photographers, and influencers to produce high-impact campaigns
Performance Marketing & Analytics
Plan and manage digital campaigns (SEO, SEM, paid social, display ads) to drive traffic and conversions
Monitor campaign performance, optimize ROI, and provide actionable insights through analytics
Track KPIs including engagement, reach, conversion rates, and revenue contribution
Website & E-Commerce
Oversee website content, UX, and booking journey optimization
Work closely with revenue and e-commerce teams to drive direct bookings
Ensure SEO best practices are implemented and continuously improved
Partnerships & Influencer Marketing
Identify and manage collaborations with influencers, media, and brand partners
Execute campaigns that enhance brand awareness and social buzz
Monitor and evaluate partnership effectiveness
Cross-Functional Collaboration
Work closely with Sales, Revenue, and F&B teams to support campaigns and promotions
Align digital efforts with key hotel activations, events, and seasonal strategies
Mondrian is a way of travel. A luxury lifestyle hotel, a global destination for locals or travelers. Mondrian is always at the heart of the most exciting cultural scenes in the world.
Mondrian Singapore Duxton is a luxury lifestyle hotel built in the heart of the city’s prominent Duxton Hill neighborhood featuring 302 guestrooms, a lower three-story building in a contemporary and luxury loft suite. Historic architecture takes on the famous Singapore 'shophouse' building typology on a modern spin, with a terracotta roof, and colonial-style window shutters, at the rear, connected by a garden, will be the main tower containing a mix of guest rooms, a speakeasy bar, and rooftop pool. The location is flawless with a bevy of signature restaurants, stylish bars, and local street food vendors all within walking distance.x
Ennismore and Accor’s joint venture to create the world’s fastest-growing lifestyle and entertainment hospitality company, with a global collective of entrepreneurial and founder-built brands with creativity & purpose at their heart.
For more information visit
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*************
We are seeking a dynamic and commercially driven
Digital Marketing Manager
to lead our digital presence, drive brand visibility, and convert engagement into revenue. This role will oversee all digital touchpoints—from social media to performance marketing—ensuring alignment with Mondrian’s brand voice while delivering measurable results.
Key Responsibilities
Digital Strategy & Brand Presence
Develop and execute a comprehensive digital marketing strategy aligned with business objectives and brand positioning
Manage brand storytelling across all digital platforms (website, social, email, third-party channels)
Ensure consistency in tone, visual identity, and messaging in line with Mondrian’s brand standards
Social Media & Content
Lead content planning and execution across platforms (Instagram, TikTok, LinkedIn, etc.)
Curate visually compelling and engaging content that reflects the hotel’s lifestyle positioning
Collaborate with creative teams, photographers, and influencers to produce high-impact campaigns
Performance Marketing & Analytics
Plan and manage digital campaigns (SEO, SEM, paid social, display ads) to drive traffic and conversions
Monitor campaign performance, optimize ROI, and provide actionable insights through analytics
Track KPIs including engagement, reach, conversion rates, and revenue contribution
Website & E-Commerce
Oversee website content, UX, and booking journey optimization
Work closely with revenue and e-commerce teams to drive direct bookings
Ensure SEO best practices are implemented and continuously improved
Partnerships & Influencer Marketing
Identify and manage collaborations with influencers, media, and brand partners
Execute campaigns that enhance brand awareness and social buzz
Monitor and evaluate partnership effectiveness
Cross-Functional Collaboration
Work closely with Sales, Revenue, and F&B teams to support campaigns and promotions
Align digital efforts with key hotel activations, events, and seasonal strategies
Mondrian is a way of travel. A luxury lifestyle hotel, a global destination for locals or travelers. Mondrian is always at the heart of the most exciting cultural scenes in the world.
Mondrian Singapore Duxton is a luxury lifestyle hotel built in the heart of the city’s prominent Duxton Hill neighborhood featuring 302 guestrooms, a lower three-story building in a contemporary and luxury loft suite. Historic architecture takes on the famous Singapore 'shophouse' building typology on a modern spin, with a terracotta roof, and colonial-style window shutters, at the rear, connected by a garden, will be the main tower containing a mix of guest rooms, a speakeasy bar, and rooftop pool. The location is flawless with a bevy of signature restaurants, stylish bars, and local street food vendors all within walking distance.x
Ennismore and Accor’s joint venture to create the world’s fastest-growing lifestyle and entertainment hospitality company, with a global collective of entrepreneurial and founder-built brands with creativity & purpose at their heart.
For more information visit
*************
*************
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