Job Summary
Plan and manage marketing activities to promote the company’s textile products, increase brand awareness, and expand its customer and market base.
Responsibilities
Develop and implement marketing strategies and promotional campaigns to increase brand visibility and customer engagement
Conduct market research and analyze industry trends to inform marketing decisions and identify growth opportunities
Manage online marketing channels and social media platforms to drive targeted audience reach and engagement
Create and develop product catalogues and marketing content that effectively communicate product value and features
Support product launches, exhibitions, and trade events by coordinating marketing efforts and promotional activities
Identify new markets and potential customer segments to expand the company’s market presence
Collaborate with the sales team to support customer acquisition initiatives and contribute to business growth
Monitor marketing campaign performance and prepare detailed reports to evaluate effectiveness and guide future strategies