- Bukit Merah Central Region (Singapore) Singapore
Bottomslim New York Pte Ltd Hiring! Full Time Marketing Manager in Central Region (Singapore), Earn up to SGD 12,000 - Ricebowl
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Working Location
Job Description
Responsibilities
Working Days: 5 days
Location: Redhill
Salary: $8000-$12000
Role Overview
We are looking for a results-driven Marketing Manager to lead our overall marketing strategy and growth initiatives, with a strong focus on lead generation, customer acquisition, and revenue growth.
The role covers both general marketing and performance marketing, with
qualified lead generation as a core KPI
. You will be responsible for building campaigns, strengthening the brand, driving customer acquisition, and improving the overall marketing funnel.
Key Responsibilities
1. Marketing Strategy & Growth
Develop and execute marketing strategies aligned with business and revenue goals.
Plan and manage monthly marketing campaigns, promotions, content, and customer acquisition initiatives.
Identify new channels, partnerships, and opportunities for growth.
Monitor market trends, customer behaviour, and competitors.
2. Lead Generation & Performance Marketing
Own and deliver monthly
qualified lead targets
through Meta, Google, and other digital channels.
Manage and optimise campaigns to achieve target
CPL, CAC, and ROAS
.
Continuously test audiences, creatives, offers, landing pages, and messaging.
Improve lead quality and conversion, not just lead volume.
3. Brand & Campaign Management
Oversee brand positioning, social media, content, promotions, events, and digital marketing activities.
Ensure marketing campaigns are consistent, creative, and commercially focused.
Work with internal teams and external partners to execute campaigns effectively.
4. Funnel & Sales Conversion
Work closely with Sales to improve lead response, booking, trial attendance, and conversion rates.
Identify and solve gaps across the marketing and sales funnel.
Develop initiatives for customer retention, reactivation, and referrals.
5. Reporting & Team Management
Track and report on leads, CPL, spend, conversion, CAC, ROAS, and sales ROI.
Manage marketing budgets and allocate resources based on performance.
Lead internal marketing resources, agencies, and external partners where required.
Take ownership of results and drive continuous improvement.
What Success Looks Like
Qualified lead targets consistently achieved.
CPL and CAC controlled and improved.
Marketing contributes measurable sales and revenue growth.
Campaigns are continuously tested and optimised.
Stronger brand presence and customer engagement.
Fast, data-driven decisions when performance changes.
Candidate Requirements
Strong experience in
performance marketing and lead generation
.
Hands-on experience with
Meta Ads and Google Ads
.
Strong understanding of
CPL, CAC, ROI
Experience across broader marketing functions such as branding, content, campaigns, and CRM.
Analytical, commercially minded, and results-oriented.
Able to think strategically while remaining hands-on.
Strong ownership and ability to work independently.
Empowering Woman
BottomSlim was born to provide strength for woman to achieve and overcome every millstone in life. Life is a cycle and at every phase of our life, we faced different sets of challenges. BottomSlim beliefs in empowering woman through loving their body, so that they could overcome these challenges.
BottomSlim seek to give beautiful transformation not only to your appearance but also to your life.
Confidence and beauty that glows naturally — be empowered to live your life more confidently after BottomSlim.
Beliefs
BottomSlim is The Effective Non-Surgical Alternative to Liposuction.
You don’t have to walk a journey of a thousand miles or turn to uncertain, painful surgeries to flatten that tummy, tame wobbly thighs, and firm up cellulite-riddled butts.
At BottomSlim, we specialise in body shaping solutions for the lower body – tummy, hip and thighs. Using proprietary, clinic-tested slimming techniques and equipment, we help you banish those unsightly lumps, bumps and bulges to achieve the figure that you desire.
Location: Redhill
Salary: $8000-$12000
Role Overview
We are looking for a results-driven Marketing Manager to lead our overall marketing strategy and growth initiatives, with a strong focus on lead generation, customer acquisition, and revenue growth.
The role covers both general marketing and performance marketing, with
qualified lead generation as a core KPI
. You will be responsible for building campaigns, strengthening the brand, driving customer acquisition, and improving the overall marketing funnel.
Key Responsibilities
1. Marketing Strategy & Growth
Develop and execute marketing strategies aligned with business and revenue goals.
Plan and manage monthly marketing campaigns, promotions, content, and customer acquisition initiatives.
Identify new channels, partnerships, and opportunities for growth.
Monitor market trends, customer behaviour, and competitors.
2. Lead Generation & Performance Marketing
Own and deliver monthly
qualified lead targets
through Meta, Google, and other digital channels.
Manage and optimise campaigns to achieve target
CPL, CAC, and ROAS
.
Continuously test audiences, creatives, offers, landing pages, and messaging.
Improve lead quality and conversion, not just lead volume.
3. Brand & Campaign Management
Oversee brand positioning, social media, content, promotions, events, and digital marketing activities.
Ensure marketing campaigns are consistent, creative, and commercially focused.
Work with internal teams and external partners to execute campaigns effectively.
4. Funnel & Sales Conversion
Work closely with Sales to improve lead response, booking, trial attendance, and conversion rates.
Identify and solve gaps across the marketing and sales funnel.
Develop initiatives for customer retention, reactivation, and referrals.
5. Reporting & Team Management
Track and report on leads, CPL, spend, conversion, CAC, ROAS, and sales ROI.
Manage marketing budgets and allocate resources based on performance.
Lead internal marketing resources, agencies, and external partners where required.
Take ownership of results and drive continuous improvement.
What Success Looks Like
Qualified lead targets consistently achieved.
CPL and CAC controlled and improved.
Marketing contributes measurable sales and revenue growth.
Campaigns are continuously tested and optimised.
Stronger brand presence and customer engagement.
Fast, data-driven decisions when performance changes.
Candidate Requirements
Strong experience in
performance marketing and lead generation
.
Hands-on experience with
Meta Ads and Google Ads
.
Strong understanding of
CPL, CAC, ROI
Experience across broader marketing functions such as branding, content, campaigns, and CRM.
Analytical, commercially minded, and results-oriented.
Able to think strategically while remaining hands-on.
Strong ownership and ability to work independently.
Empowering Woman
BottomSlim was born to provide strength for woman to achieve and overcome every millstone in life. Life is a cycle and at every phase of our life, we faced different sets of challenges. BottomSlim beliefs in empowering woman through loving their body, so that they could overcome these challenges.
BottomSlim seek to give beautiful transformation not only to your appearance but also to your life.
Confidence and beauty that glows naturally — be empowered to live your life more confidently after BottomSlim.
Beliefs
BottomSlim is The Effective Non-Surgical Alternative to Liposuction.
You don’t have to walk a journey of a thousand miles or turn to uncertain, painful surgeries to flatten that tummy, tame wobbly thighs, and firm up cellulite-riddled butts.
At BottomSlim, we specialise in body shaping solutions for the lower body – tummy, hip and thighs. Using proprietary, clinic-tested slimming techniques and equipment, we help you banish those unsightly lumps, bumps and bulges to achieve the figure that you desire.
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