Content Executive (Personal Branding & Company Content)
Platinum Motoring | Singapore | [Full-time]
About us
Platinum Motoring is a Singapore car dealership and consignment business. Alongside the business, our founder, Frederick Ng, is building a personal brand on social media, where he shares his journey and perspectives as an entrepreneur.
We're looking for a Content Executive to lead content for the founder's personal brand and support the company's content efforts.
Key responsibilities
Founder's personal brand (primary focus)
- Develop content ideas and strategy aligned with the founder's brand and messaging
- Write scripts for short-form video content on Instagram and TikTok
- Plan and shoot video content for the founder, including planned shoots & on-the-go filming
- Write captions that reflect the founder's voice and tone
- Research content trends and formats, and adapt them to the brand
- Manage the content calendar and schedule posts across Instagram and TikTok
Company content (as needed)
- Support Platinum Motoring's social media with ideas, scripts, and captions
- Work with the sales and marketing teams on campaigns and promotional content
Requirements
- 1–2 years of experience in content creation, copywriting, or social media marketing (fresh graduates with a strong portfolio are welcome to apply)
- Excellent writing skills, with the ability to adapt to different voices and tones
- Strong understanding of short-form video content and social media trends
- Able to handle personal and sensitive topics with discretion and professionalism
- Well-organised and able to manage several projects at once
- Video editing experience (i.e. CapCut or Premiere Pro)
- Videography skills
What we offer
- The chance to work directly with the founder and have real creative ownership
- Opportunities to attend courses to upskill
- Future progression
- Employee Benefits (HR to share in detail)