Job Summary
Oversee media strategy, PR outreach, and brand reputation across all channels.
Responsibilities
- Develop and execute MCF’s comprehensive media and communications strategy to enhance brand presence and engagement
- Manage media partnerships and press relations to build strong industry connections and positive public perception
- Lead and coordinate content, social media, and performance marketing teams to deliver integrated communication campaigns
- Monitor and analyze platform trends and emerging formats to innovate communication approaches and maintain competitive edge
- Provide regular reports to leadership on brand health metrics and identify growth opportunities through data-driven insights
- Implement crisis communication plans to protect and manage brand reputation during critical situations
Required competencies and certifications
- Bachelor’s degree in Communications, Journalism, or Marketing
- Minimum 5 years of experience in media, PR, or digital marketing, including at least 3 years in senior leadership roles
- Established network with Singapore media and industry partners essential for effective media relations
- Proven storytelling and crisis management skills to handle sensitive communications effectively
Preferred competencies and qualifications
Other Information
- Location: Singapore – Head Office
- Salary: SGD 6,000 – 11,900 monthly + Annual Incentive
About Us
BEAUTIFUL CURTAIN PTE. LTD.
is a leading Singapore-based specialist in premium curtain solutions, integrating in-house manufacturing, custom design, smart automation and professional installation under one roof. Rooted in craftsmanship and driven by innovation, we deliver tailored textile treatments that elevate the aesthetics, comfort and functionality of every space — from private residences and luxury condos to commercial projects and hospitality venues.
With full control over our production workshop and a team of experienced designers, fabricators and certified technicians, we uphold strict quality standards from material selection to final handover. Our commitment to service excellence, transparency and long-term reliability has made us the trusted choice for discerning clients across Singapore.
Core Business & Services
Premium Custom Curtains
We craft bespoke curtains using a curated range of high-quality fabrics — including natural linen, silk blends, velvet, fire-retardant and UV-protective materials — tailored to your style, colour palette and functional needs (light filtering, blackout, thermal insulation or sound dampening). Every piece is precision-cut and finished in our Singapore workshop for a perfect fit and lasting quality.
Motorised & Smart Curtain Systems
Specialising in electric and automated curtain solutions:
- Quiet, smooth-operating motorised tracks and rods
- Remote control, wall switch, mobile app and voice activation (compatible with Alexa, Google Home and Apple HomeKit)
- Integration with smart home systems, scheduled opening/closing and safety sensors
- Ideal for high windows, heavy drapes and hard-to-reach areas
Professional Design Consultation
Our in-house design team provides end-to-end guidance:
- On-site measurement and site assessment
- Space planning, style matching and fabric recommendation
- Custom layouts for bay windows, skylights, curved tracks and multi-panel configurations
- 3D visualisation and sample preview before production
Full-Service Installation & Aftercare
- Certified technicians for safe, precise installation across all property types
- Removal of old fixtures and post-installation site cleanup
- Demonstration of operation and maintenance tips
- Warranty coverage and responsive after-sales support, repairs and adjustments
Our Strengths
- Local Manufacture : All custom curtains are made in our Singapore workshop for faster lead times and strict quality checks
- One-Stop Service : Design Fabrication Automation Installation Aftercare, no third-party handovers
- Compliance : Fully registered in Singapore, adhering to workplace safety regulations and PDPA guidelines
- Flexibility : From single-room makeovers to bulk commercial contracts