Perfume Content Creator & Social Media Executive
Company: Laffume Sdn. Bhd.
Job Responsibilities
- Plan, create, and publish engaging content for Laffume across TikTok, Instagram, Facebook, and other social media platforms.
- Produce high-quality photos and videos showcasing Laffume perfumes, new launches, promotions, best sellers, bundles, and campaigns.
- Create short-form video content including TikTok videos, Instagram Reels, product showcases, perfume reviews, lifestyle content, and behind-the-scenes videos.
- Develop creative content ideas related to fragrances, perfume trends, scent recommendations, and current social media trends.
- Film and edit product videos with strong attention to lighting, composition, aesthetics, and overall visual quality.
- Create content that highlights perfume scent profiles, fragrance notes, product benefits, packaging, and promotions in an engaging and easy-to-understand way.
- Work closely with the marketing, sales, affiliate, and live-host teams to produce content that supports campaigns and sales objectives.
- Stay updated with TikTok and social media trends, viral formats, sounds, hooks, and content styles relevant to the beauty and fragrance industry.
- Write engaging captions, hooks, scripts, and content ideas for social media.
- Assist in planning and managing the monthly content calendar.
- Manage and schedule social media postings according to the marketing plan.
- Monitor content performance, engagement, views, and other key metrics, and suggest improvements.
- Coordinate with influencers, affiliates, creators, or content collaborators when required.
- Participate in product launches, events, campaigns, and promotional shoots when required.
- Ensure all content follows Laffume’s branding, visual identity, and overall brand image.
Job Requirements
- Diploma or Bachelor’s Degree in Marketing, Mass Communication, Multimedia, Digital Media, Creative Media, or a related field is an advantage.
- Fresh graduates are encouraged to apply. Candidates with relevant content creation or social media experience are also welcome.
- Passionate about social media, content creation, photography, videography, and creative storytelling.
- Interest in perfume, fragrance, beauty, fashion, or lifestyle content is an advantage.
- Proficient in video editing applications such as CapCut, Canva, Adobe Premiere Pro, or similar software.
- Comfortable appearing on camera when required.
- Able to confidently present and explain products in short-form videos.
- Creative with a strong sense of aesthetics and attention to detail.
- Familiar with TikTok, Instagram Reels, Facebook, and current social media trends.
- Strong communication and organisational skills.
- Able to work independently, manage multiple content projects, and meet deadlines.
- Willing to participate in campaigns, events, product launches, and promotional activities when required.
Preferred Skills
- Experience managing TikTok, Instagram, or other business social media accounts.
- Experience creating content for perfume, beauty, fashion, cosmetics, or lifestyle brands is an advantage.
- Basic photography, videography, lighting, and product-shooting knowledge.
- Graphic design skills using Canva, Photoshop, or Adobe Creative Suite.
- Knowledge of TikTok Shop, TikTok Affiliate, Meta Business Suite, and social media analytics is an added advantage.
- Good understanding of viral content, hooks, storytelling, and short-form video trends.
- Ability to communicate confidently in Bahasa Malaysia and English.
Benefits
- EPF, SOCSO & EIS
- Annual Leave & Medical Leave
- Performance Bonus & Staff Incentives
- Staff Purchase Privileges
- Training & Career Development Opportunities
- Opportunity to work on brand campaigns, product launches, and collaborations
- Friendly & Supportive Working Environment
Salary
RM2500 – RM4,000 per month
Work Location
Melati Utama 4
In Person
Pay: RM2,500.00 - RM4,000.00 per month
Work Location: In person