PEDRO GROUP PTE. LTD. Hiring! Full Time SENIOR CRM OPERATIONS EXECUTIVE in North-east Region (Singapore), Earn up to SGD 5,500 - Ricebowl

Job Responsibilities

• Manage CRM calendar and conceptualise marketing campaigns across channels end-to-end to deliver effective communications to customers.

• Build audience segments, implement targeted marketing communications and deliver curated content to improve conversion rates.

• Manage high impact projects end-to-end, ensuring timely and successful implementation.

• Be responsible for A/B testing framework and calendar to improve the channel efficiency.

• Analyse customer data, behaviour and market trends to identify actionable insights and ideas that shape CRM initiatives.

• Continuously track key performance metrics of customer database and measure the impact of CRM initiatives, to evaluate effectiveness as well as for reporting to key stakeholders.

• Collaborate with internal stakeholders across Marketing, Ecommerce, Retail, Business Intelligence, IT and Customer Service; and external stakeholders. Manage vendor relationships effectively.

• Coordinate development projects as end user for CRM systems such as Marketing Automation Tools, Customer Data Platforms, Customer Analysis Tools and Data Warehousing Tools.
  
  

Job Requirements

• Bachelor's degree in marketing, business, or a related field.

• 2 years of relevant experience in CRM marketing or management in a fast-paced and dynamic environment.

• Proven experience and knowledge in CRM segmentation, campaign management, direct marketing, offer management and email marketing.

• Strong knowledge of HTML and eDM content creation.

• Familiarity with CRM tools; hands-on experience with Braze / Salesforce Marketing Cloud / similar tools.

• Strong critical thinking and analytical abilities with the capacity to work effectively under pressure.

• Up-to-date knowledge of consumer and marketing trends.

• Excellent organisational and time management skills. Ability to manage multiple priorities.

• Collaborative team player, great interpersonal skills with positive learning attitude.

• Keen sense of fashion and a passion for the fashion industry.

At Pedro Group , we believe that People are our Assets.

Pedro embodies modern luxury and style with a line of footwear and accessories in a smart twist of timeless classics with international influence for men and women, with emphasis on channelling heightened fashion acumen each season.

The collection for men offers contemporary footwear, bags, belts, wallets and ties with standout designs; while the women's collection offers a diverse line of footwear resonating elegance and sophistication with feminine demeanour and classic designs of hand bags with a modernistic twist. Flaunt your inimitable style with Pedro, where unsurpassed attention is lavished on countless details, culminating in emblematic looks from a rising brand of modern luxury.

Pedro now operates 79 stores in Cambodia, China, Indonesia, Kuwait, Malaysia, Morocco, Oman, Pakistan, Philippines, Qatar, Singapore, Thailand, United Arab Emirates and Vietnam.

Due to expansion, Pedro Group seeks to appoint highly-motivated, committed and passionate team players to join us.