PopoMama Hiring! Full Time Digital Marketing Executive in Federal Territory - Ricebowl

Join Our Growing Team

At PopoMama, we're on a mission to improve women's health through evidence-based nutrition and structured cycle care. As one of Malaysia's growing women's wellness brands, our products are trusted by thousands of women and are available through leading pharmacies, retailers and e-commerce channels.

As we expand across Malaysia and the region, we're looking for a creative, proactive and execution-driven Digital Marketing Executive to join our growing team. You'll work closely with management to execute impactful marketing initiatives across digital platforms, e-commerce, content and brand campaigns while contributing to the growth of a purpose-driven consumer brand.

If you enjoy turning ideas into action, thrive in a fast-paced environment and are always looking for smarter ways to get things done, we'd love to hear from you.

Key Responsibilities

• Create engaging content for websites, blogs, email marketing and social media, including copywriting, photography and short-form videos.
• Plan, execute and optimise digital marketing campaigns across social media, e-commerce and marketplace platforms.
• Manage and optimise PopoMama's website, landing pages and product content to enhance user experience and search visibility (SEO).
• Manage product listings, promotions and campaigns across Shopee, Lazada and other e-commerce platforms.
• Support product launches, promotional campaigns, exhibitions, roadshows, workshops and marketing events.
• Work closely with designers, content creators, influencers and external partners to deliver impactful marketing campaigns.
• Monitor campaign performance and prepare reports with insights and recommendations for continuous improvement.
• Research market trends, consumer insights and competitor activities to identify new marketing opportunities.
• Perform other marketing and business development duties as assigned.

Requirements

• Diploma or Bachelor's Degree in Marketing, Digital Marketing, Communications, Business, Multimedia or a related discipline.
• Fresh graduates are encouraged to apply. Candidates with 1–3 years of relevant working experience will have an added advantage.
• Strong interest in digital marketing, e-commerce, branding and content creation.
• Familiarity with platforms and tools such as Meta Business Suite, Google Analytics, WordPress, Canva or similar digital marketing tools is an added advantage.
• Experience in photography, videography or basic photo/video editing is a plus.
• Tech-savvy, resourceful and quick to learn and adopt new digital marketing, AI and productivity tools to improve execution, efficiency and business results.
• Creative, proactive and able to turn ideas into execution.
• Strong organisational skills with the ability to manage multiple projects and deadlines.
• Good written and spoken communication skills in English. Mandarin proficiency is an added advantage.

Why Join Us?

• Be part of a fast-growing Malaysian women's wellness brand with regional growth ambitions.
• Play a key role in building a meaningful brand that positively impacts women's health.
• Gain hands-on exposure across digital marketing, e-commerce, branding and business operations.
• Work closely with management and contribute ideas that shape the company's growth.
• Opportunity to support regional expansion and cross-border marketing initiatives.
• Friendly, collaborative and supportive working environment.
• Training and professional development opportunities.
• EPF, SOCSO & EIS.
• Annual leave, medical leave and public holidays.
• Staff purchase privileges.

Working Details

Position: Digital Marketing Executive

Salary: RM3,000–RM5,000 + Allowances (commensurate with qualifications and experience)

Employment Type: Full-Time

Location: Petaling Jaya, Selangor

Working Days: Monday – Friday

If you're passionate about digital marketing, enjoy creating impactful content and want to build a rewarding career while making a meaningful difference in women's health, we'd love to hear from you.

Apply today and grow with PopoMama.