- Kuala Lumpur Federal Territory Malaysia
Working Location
Job Description
Responsibilities
ROLE FOCUS
Plan, launch, monitor, optimise, and report paid digital campaigns that generate measurable patient enquiries, appointment bookings, and campaign-driven revenue.
KEY RESPONSIBILITIES
• Manage and optimise Google Ads and Meta Ads campaigns.
• Drive leads via WhatsApp, calls, forms, bookings, and website traffic.
• Handle keyword research, audience targeting, and campaign planning.
• Monitor CPL, conversion rate, ROI, and campaign performance.
• Set up and monitor GA4, GTM, Meta Pixel, UTM, and conversion tracking.
• Coordinate mobile-friendly, fast, conversion-focused landing pages.
• Prepare weekly and monthly campaign reports.
REQUIREMENTS
• 1–3 years of experience in digital marketing, paid ads, or lead generation.
• Hands-on experience with Google Ads and/or Meta Ads Manager.
• Basic knowledge of GA4, GTM, Meta Pixel, and conversion tracking.
• Familiar with AI tools such as ChatGPT, Claude, or Gemini.
• Good communication skills in English and Bahasa Malaysia.
• Able to work from Jalan Ipoh, Kuala Lumpur.
ADDED ADVANTAGE (optional)
• Healthcare or service-based lead generation experience.
• Experience tracking WhatsApp leads and call conversions.
• WordPress, CMS, or Looker Studio exposure.
• Basic SEO knowledge.
• Google Ads or Meta certification.
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