You own brand acquisition. You find brands that want to sell on TikTok Live, pitch them on the network, and close them, including exclusive hosting deals that lock in guaranteed slots and recurring revenue. This is an outbound, target-carrying role for someone who likes the chase and can hold a room.
What you'll do
Build and work an outbound pipeline of brands (beauty, supplements, F&B, lifestyle) that fit live commerce
Cold call, DM, email, and meet founders and marketing leads to pitch the network
Close brands onto the network and negotiate exclusive deals: guaranteed hosting slots, recurring terms, category exclusivity where it makes sense
Own the commercials with each brand: pricing, the markup over host payout, contract terms
Match signed brands to the right hosts and hand off cleanly to the host and ops side
Keep brands spending after the first stream, not just signed once
Hit monthly and quarterly targets for brands signed, exclusives closed, and revenue booked
Feed market intel back in: what brands are asking for, what's converting, where pricing is under pressure