About Al-Ikhsan Sports Sdn Bhd

Al-Ikhsan Sports Sdn Bhd is one of Malaysia’s largest and most established sports retail companies, specialising in sports footwear, apparel and equipment.

Founded in 1993, Al-Ikhsan has grown from a single 150 sq. ft. store in Holiday Plaza, Johor Bahru into a nationwide retail brand with over 180 stores across Peninsular Malaysia.

Our Journey

Al-Ikhsan’s growth reflects a strong entrepreneurial foundation and continuous evolution:

• 1993 – Established by Tuan Haji Ali Hassan and Pn Marina Abu Bakar as a small retail store
• Transitioned from a sole proprietorship into Al-Ikhsan Sports Sdn Bhd
• Expanded into a multi-category, multi-concept sports retail brand
• Built a strong nationwide presence serving diverse customer segments

Today, Al-Ikhsan continues to be a trusted destination for sports enthusiasts across Malaysia.

Market Leadership & Recognition

Al-Ikhsan has achieved significant milestones in the retail industry:

• Ranked among the Top 100 sporting goods retailers globally (Sporting Goods Intelligence, 2018)
• Recipient of the ASEAN Business Outstanding Award 2011 (Sports Retail Sector)
• Strategic investment by Ekuiti Nasional Berhad (Ekuinas) in 2016, strengthening growth and expansion

These achievements reflect our strong market position and continued business performance.

What We Offer

Al-Ikhsan provides a wide range of sports products, including:

• Sports footwear
• Sports apparel
• Sports equipment

We carry a variety of globally recognised brands, catering to customers across different lifestyles, sports interests and budgets.

Our Purpose

Empowering everyday athletes — because every step counts, every move matters.

Our Mission

To strengthen our connection with sports lovers across Malaysia by building meaningful engagement and delivering accessible, quality sports products to over 20 million consumers nationwide.

Our Culture & People

At Al-Ikhsan, our people are at the heart of our success.

We foster a workplace that values:

• Teamwork and collaboration
• Energy, passion and customer focus
• Continuous learning and development
• Opportunities for career growth in retail

Build Your Career with Al-Ikhsan

As a fast-growing retail organisation, Al-Ikhsan offers exciting opportunities across:

• Retail operations
• Sales and customer service
• Merchandising and buying
• Logistics and support functions

Whether you are starting your career or looking to grow in the retail industry, Al-Ikhsan provides a dynamic environment to develop your potential.

Join Al-Ikhsan Sports

Be part of a brand that inspires Malaysians to stay active and achieve more.

Explore career opportunities with Al-Ikhsan Sports Sdn Bhd and grow with one of Malaysia’s leading sports retailers.