Develop and implement marketing activities to increase tourist visitation, demand, and expenditure through various channels, including digital marketing and social media.
Identify and develop new business opportunities and expand the network of travel trade partners.
Build and maintain relationships with travel agents, tour operators, airlines, tourism organizations, hotels, and other industry partners.
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Currently pursuing or recently graduated from a Diploma or Bachelor's Degree in Marketing, Communications, Mass Communications, Advertising, Digital Marketing, Creative Media, Graphic Design, Multimedia, Business or a related field.
Able to commit to the required internship duration.
Comfortable working in a fast-paced F&B / retail environment.
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Support event setup and pack-down, ensuring displays, stock, and promotional materials are ready on time. Keep a checklist and log issues for quick fixes.
Assist on-site with crowd flow, product demos, and simple POS tasks to keep sales moving. Communicate updates to the store or event lead.
Manage event timetables and run sheets for small activations. Confirm timing with vendors and staff the day before each event.
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Currently pursuing or recently graduated from a Diploma or Bachelor's Degree in Marketing, Communications, Mass Communications, Advertising, Digital Marketing, Creative Media, Graphic Design, Multimedia, Business or a related field.
Able to commit to the required internship duration.
Comfortable working in a fast-paced F&B / retail environment.
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Creative ideation & content development: generate original social content ideas for the Malaysian market; spot and act on platform trends; localise HQ creative and campaign assets; design contest and engagement content that drive audience growth and app engagement; own contest execution end to end (T&Cs, platform compliance, winner selection, prize fulfilment).
Channel ownership: manage day-to-day of all social channels, content calendar planning and publishing; maintain weekly content velocity with monthly campaign anchors; build and maintain internal content playbook, asset library, and tone of voice guide; own platform and account governance (Business Manager access control, admin rights, verification, brand safety).
Performance marketing: plan and execute paid social campaigns (objectives, audience targeting, placements, budget allocation); manage post boosting decisions; set up and manage campaigns in Meta Ads Manager and TikTok Ads Manager; run A/B tests and optimise against CPA, CPI, CPM, and CTR benchmarks; manage paid social budget and report spend efficiency monthly.
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Identify and approach potential customers in target sectors such as banking, retail, shopping malls, property development, corporate offices, education, hospitality and government-linked organisations.
Conduct outbound business development activities through telephone calls, email, LinkedIn, networking, referrals, exhibitions and face-to-face appointments.
Arrange and attend customer meetings, presentations, product demonstrations and site visits.
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