Customer Requirement & Design Development: Communicate with customers and project stakeholders to understand application needs, specifications, constraints and expected outcomes. Translate requirements into design concepts and practical engineering solutions.
Mechanical Design & CAD Modelling: Create and revise 3D models, assemblies and 2D engineering drawings using SolidWorks and other CAD tools as required. Design components and systems with consideration for functionality, manufacturability, assembly, maintainability, material selection and cost-effectiveness.
BOM Management & Engineering Change Control: Prepare, monitor, maintain and update Bills of Materials (BOMs) to ensure part numbers, descriptions, quantities, materials and revisions are accurate. Coordinate design or component changes with purchasing, project, production and other relevant teams.
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Creative ideation & content development: generate original social content ideas for the Malaysian market; spot and act on platform trends; localise HQ creative and campaign assets; design contest and engagement content that drive audience growth and app engagement; own contest execution end to end (T&Cs, platform compliance, winner selection, prize fulfilment).
Channel ownership: manage day-to-day of all social channels, content calendar planning and publishing; maintain weekly content velocity with monthly campaign anchors; build and maintain internal content playbook, asset library, and tone of voice guide; own platform and account governance (Business Manager access control, admin rights, verification, brand safety).
Performance marketing: plan and execute paid social campaigns (objectives, audience targeting, placements, budget allocation); manage post boosting decisions; set up and manage campaigns in Meta Ads Manager and TikTok Ads Manager; run A/B tests and optimise against CPA, CPI, CPM, and CTR benchmarks; manage paid social budget and report spend efficiency monthly.
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