Writing Skills: Demonstrated ability to write clearly, concisely, and creatively for various audiences. A natural talent for adapting tone and voice is essential.
Digital Fluency: A passion for research and an enthusiastic understanding of the latest social media trends and platforms (e.g., LinkedIn, Instagram, TikTok)—you know what's current and why it works.
Experience: Prior experience (personal, academic, or freelance) in writing for social media or marketing is a significant plus.
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Solid experience across the full social media management spectrum; content strategy, community management, and campaign execution — with working knowledge of paid social advertising.
Comfortable using ad platform tools (Meta Ads Manager, TikTok Ads Manager, etc.) for basic-to-intermediate campaign setup and optimization.
Strong communicator and presenter, confident engaging directly with clients on strategy, performance, and recommendations.
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