Location: Petaling Jaya, Malaysia
Work arrangement: Hybrid, with some flexibility to work from home
Employment type: Full-time
About OpenMinds
OpenMinds is a MarTech-focused group of digital strategists, creatives, analysts, technologists, and venture builders. We help businesses solve challenges through marketing and technology, with services spanning digital consultancy, social media and online audits, analytics, web and mobile development, CRM, marketing automation, and AI-enabled solutions.
Our clients range from startups and non-profits to global brands including Bosch, Celcom, CIMB, Sunway Group, Nestlé, Petronas, Astro, Jetour and McDonald’s. With subsidiaries in Hong Kong, Singapore, and OpenAcademy, OpenMinds Group is building a wider impact across the marketing and technology landscape.
The opportunity
We’re looking for a Group Business Development Director to lead growth across OpenMinds Group. You’ll shape business development strategy, build strong client relationships, and turn opportunities into lasting partnerships and revenue.
This role suits a commercially minded leader who can connect client needs with the group’s MarTech, consulting, technology, and AI capabilities. You’ll work closely with senior leadership and teams across the group, guide the sales pipeline from first contact to close, and develop the people and processes that support sustainable growth.
What you'll do:
Drive growth and win new business
- Set and lead business development plans that support the group’s growth objectives.
- Generate and qualify new opportunities through research, networking, events, referrals, and other channels.
- Build relationships with prospective clients and lead pitches, presentations, negotiations, and deal closing.
- Develop tailored proposals with internal teams, turning client briefs into clear strategies, objectives, and solutions.
- Manage the sales pipeline and help set commercial targets; track progress and share clear performance updates with leadership.
- Identify new markets, client needs, technologies, and services—including AI, generative AI, automation, and data-driven solutions—that could create growth opportunities.
- Explore how AI can address client challenges, improve marketing and business processes, and create new service offerings. Help shape use cases, business cases, and adoption strategies with internal teams.
Grow client relationships
- Build trusted, long-term relationships with key clients, partners, and senior decision-makers.
- Stay close to client needs and ensure expectations are understood and met throughout delivery.
- Work with internal teams to keep proposals, plans, and delivered work aligned with client goals.
- Represent OpenMinds Group at industry events and communicate the group’s value clearly and consistently, including its AI-enabled capabilities.
Lead and strengthen the team
- Mentor and develop business development and sales team members, helping them build their skills and meet their goals.
- Work across subsidiaries and functions to connect expertise, share opportunities, and support coordinated delivery.
- Contribute to hiring and onboarding business development talent as the team grows.
- Provide timely, constructive feedback to leadership and help improve how the group develops business.
- Champion OpenMinds Group’s vision, values, and culture through accountable, transparent leadership.
What you'll bring:
- Significant experience in business development, sales, or a related commercial leadership role, with a record of winning new business and growing key accounts.
- Experience in digital, MarTech, consulting, technology services, or AI-enabled solutions; regional or group-level experience is an advantage.
- Strong B2B sales skills, including prospecting, pipeline management, negotiation, and closing.
- The ability to shape growth strategies, assess markets and competitors, and turn insights into practical plans.
- Confidence presenting to and building relationships with C-level leaders and other senior decision-makers.
- Strong leadership and stakeholder management skills, including experience guiding cross-functional or commercial teams.
- A working understanding of AI, generative AI, automation, and data-driven solutions, with the ability to identify relevant client use cases and commercial opportunities.
- Sound business judgment, clear communication, and the ability to balance strategic thinking with follow-through.
- Initiative, curiosity, resilience, and the ability to stay calm and constructive in a fast-moving environment.
Why join OpenMinds Group?
You’ll help shape the growth of a diverse group working across marketing, technology, AI, and business transformation. The role offers the opportunity to work with established brands and emerging businesses, collaborate across regional teams, and influence how our services and partnerships evolve.