Digital Marketing Executive (Google Ads)
Location: Singapore | Full-time
Salary: SGD 3,500–4,100 per month
Experience: 2–3 years
We’re looking for a hands-on Digital Marketing Executive who can confidently manage Google Ads campaigns independently, from setup and tracking to optimisation and reporting.
Key Responsibilities
- Set up, manage and optimise Google Ads campaigns, including Search, Display and Performance Max.
- Conduct keyword research, write ad copy and manage negative keywords.
- Monitor budgets, bidding strategies and campaign performance to improve lead quality and cost per conversion.
- Set up and troubleshoot conversion tracking using Google Tag Manager and Google Analytics 4.
- Review landing pages and recommend improvements to increase conversions.
- Prepare clear performance reports with actionable recommendations.
- Manage multiple client accounts and communicate progress, issues and next steps.
- Proactively identify and resolve campaign issues with minimal supervision.
Requirements
- 2–3 years of hands-on experience managing Google Ads campaigns.
- Confident in managing campaigns independently and taking ownership of results.
- Strong understanding of keyword targeting, bidding, budgets and conversion tracking.
- Practical experience with Google Analytics 4 and Google Tag Manager.
- Able to analyse campaign data and recommend improvements.
- Good written and spoken English; Mandarin proficiency is preferred.
- Organised, proactive and comfortable managing multiple accounts and deadlines.
Added Advantages
- Experience in a digital marketing agency.
- Google Ads certifications.
- Experience with Meta Ads, landing page optimisation or WordPress.
Perks
- Medical Leave & reimbursement
- Monthly 1- 20% bonus on top of the base salary.
Good to Have (Preferred)
- Malaysian candidates looking for an opportunity to relocate and work in Singapore are welcome to apply.