jobs in IPG Mediabrands

全职 Senior Media Planner 工作, 薪水, IPG Mediabrands Selangor 公司招聘中 - Ricebowl

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工作地点

  • Petaling Jaya Selangor Malaysia

职位描述

岗位职责

Summary

The Senior Media Planner plays a key role in shaping media strategies that align with client objectives across both digital and traditional platforms. This position requires not only a solid understanding of media fundamentals and audience behaviors, but also the ability to interpret data and translate insights into effective media plans. Most importantly, a passion for media. As a senior team member, you'll also support collaboration across internal teams and contribute to the ongoing development of media best practices while mentoring junior talent where needed.


Key Responsibilities

  • Develop media plans that align with client business goals and advertising strategies.
  • Stay informed on market trends, audience insights, and media opportunities to support strategic planning.
  • Evaluate media data and recommend effective media strategies across digital and traditional platforms.
  • Ensure planned media are executed accurately and consistently.
  • Identify target audiences and analyze their media behaviors and consumption patterns.
  • Maintain productive relationships with media owners, publishers, and platform partners.
  • Conduct research and analysis using industry tools and resources.
  • Collaborate with internal teams to ensure high-quality client deliverables.
  • Monitor, track, and optimize media campaign performance.
  • Maintain accurate documentation and reporting for assigned accounts.
  • Perform other duties as required by the team or supervisor.


Requirements

  • Bachelor Degree in Mass Communication, Marketing, or a related field.
  • 3 - 5 years of experience in a media planning role, preferably within an agency environment.
  • Strong communication and presentation skills.
  • Detail-oriented and organized, with the ability to manage multiple tasks efficiently.
  • A proactive team player with a positive attitude and strong work ethic.
  • Comfortable working under tight timelines and in a fast-paced setting.
  • Able to handle high-pressure situations with professionalism.

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