WE’RE HIRING – CRM & Marketing
Location: Shah Alam
Industry: B2B Machinery & Equipment
Position: Assistant Manager – CRM & Marketing
Are you an experienced CRM / Digital Marketing professional looking for an opportunity to drive customer engagement, digital marketing and omnichannel strategies in a B2B environment?
Our client is looking for an Assistant Manager – CRM & Marketing to lead customer engagement initiatives, digital campaigns and marketing activities that support customer acquisition, retention and cross-selling opportunities.
Key Responsibilities
- Develop and execute CRM and customer retention strategies, including customer satisfaction surveys, loyalty programmes and engagement initiatives.
- Manage and optimise the CRM database to support personalised and data-driven marketing campaigns.
- Plan and execute omnichannel marketing campaigns across social media, email, digital platforms and physical touchpoints.
- Lead and coordinate seminars, roadshows, exhibitions and other customer engagement events.
- Develop engaging marketing content and collateral, including videos, brochures, case studies and presentations.
- Strengthen brand presence across digital platforms and industry events while ensuring consistent brand communication.
- Monitor campaign performance, customer engagement, ROI and lead generation, providing insights for continuous improvement.
- Work closely with Sales and Product teams to identify and drive cross-selling opportunities.
- Manage marketing budgets and explore supplier sponsorship / co-op funding opportunities.
- Prepare regular reports on campaign performance, customer engagement and business impact.
What We're Looking For
- Diploma / Bachelor's Degree in Marketing, Business Administration or a related field.
- Minimum 3 years of experience in Digital Marketing, CRM or Omnichannel Marketing, preferably within a B2B environment.
- Experience in organising events, exhibitions, roadshows or customer engagement programmes.
- Strong knowledge of digital marketing platforms, including Google Analytics, LinkedIn, Facebook and TikTok.
- Experience in content creation, photo/video editing or AI-powered content tools.
- Proficient in Microsoft Office and presentation tools.
- Strong analytical, communication, organisational and stakeholder management skills.
- Able to work independently while collaborating effectively with Sales, Product and other internal teams.
Why Join?
-Opportunity to drive CRM & digital marketing strategy
-Exposure to B2B machinery & equipment business
-Involvement in regional/customer engagement initiatives
-Opportunity to work across Marketing, Sales & Product teams
-Strategic role with strong business impact
Interested? Send your updated CV to ************* or drop me a message for more details.
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Pay: RM4,000.00 - RM6,000.00 per month
Work Location: In person