About the team:
Marketing Services & Engagement supports marketing activations across the business, from brand campaigns to social content, blog articles and internal communications, working closely with business units and a network of agency and specialist partners.
As an intern on the team, you will get exposure to how marketing campaigns and content come together, contributing to the business and the future of insurance in Singapore.
Focus of the Internship:
You will get hands-on exposure to how marketing content and campaigns are planned and delivered, supporting work that runs across Singlife's social channels (Instagram, TikTok, Facebook, LinkedIn), the Singlife blog, campaigns and internal communications.
You will work alongside the marketing team and our agency partners, and learn how content performs across different platforms. You will support a mix of marketing and content work, from ideation to social media, community management and reporting.
Key Responsibilities:
- Content creation: support the creation of content for social, blog, website and campaign materials, working within brand guidelines.
- Production support: help prepare and finalise content assets, and export them in the right formats for each channel.
- Creative support: support the development of social posts, campaign materials and event collateral, adapting existing assets into new formats where needed, and preparing briefs for our agency partners.
- Event support: support coverage of corporate events, product launches, roadshows and business unit activations, and help turn content around quickly.
- Content production: support the production of short-form content for our social and digital channels, and assist on larger productions as part of the team when needed.
- Social and content support: pitch content ideas, spot trends worth acting on, and support community management and performance reporting when needed.
- Asset library: help build and maintain a searchable, tagged library of brand content assets.
- Brand and compliance: follow brand guidelines, collect consent and release forms where needed, check usage rights for any third-party content, and route content through the review process before it goes live.
- Any other ad-hoc duties as assigned.
Key Learnings:
- Content creation: support the creation of content for social, blog, website and campaign materials, working within brand guidelines.
- Production support: help prepare and finalise content assets, and export them in the right formats for each channel.
- Creative support: support the development of social posts, campaign materials and event collateral, adapting existing assets into new formats where needed, and preparing briefs for our agency partners.
- Event support: support coverage of corporate events, product launches, roadshows and business unit activations, and help turn content around quickly.
- Content production: support the production of short-form content for our social and digital channels, and assist on larger productions as part of the team when needed.
- Social and content support: pitch content ideas, spot trends worth acting on, and support community management and performance reporting when needed.
- Asset library: help build and maintain a searchable, tagged library of brand content assets.
- Brand and compliance: follow brand guidelines, collect consent and release forms where needed, check usage rights for any third-party content, and route content through the review process before it goes live.
- Any other ad-hoc duties as assigned
Education and Experience Requirements:
Someone who:
- Works well in a fast-paced environment, juggles deadlines and takes feedback well.
- An active, savvy user of social platforms with a good sense of what performs and why
- Works well in a fast-paced environment, juggles deadlines and takes feedback well.
- Is comfortable creating content across a range of settings and formats.
- Is comfortable with common content and design tools (e.g. Adobe Creative Suite, Canva, Figma).
- Experience with basic video editing tools (e.g. CapCut or Premiere Pro) is a plus.
- Has a good eye for visual detail.
- Is pursuing or has recently completed a diploma or degree in Marketing, Communications, Media, Design or a related discipline.