Location: Petaling Jaya, Selangor
Are you passionate and curious about the sustainability field? Are you an experienced digital marketer looking to put your skills behind a meaningful cause? UN Global Compact Network Malaysia, Brunei & Cambodia (UNGCMBC) is seeking a full-time Senior Executive/Assistant Manager, Digital Marketing to take ownership of our digital channels, campaigns and lead generation, and help drive corporate action on climate and sustainability. This is a great opportunity to be part of the largest sustainability initiative in Malaysia & the world, where everyone can make a difference! In this role, you will lead campaigns from planning to results and see the direct impact of your work on our team’s success.
Job Summary
The Senior Executive / Assistant Manager, Digital Marketing is responsible for developing and executing digital marketing strategies and campaigns that strengthen the organisation’s brand visibility, product and service engagement, events and lead-generation objectives. The role takes ownership of key digital marketing channels, develops creative content and campaign concepts, and leads the delivery of launches, promotions and audience engagement initiatives. The role holder will monitor and analyse campaign performance and audience engagement, translate insights and performance data into actionable recommendations, and continuously optimise marketing activities. The role will also work closely with internal teams, agencies, vendors and partners to ensure effective campaign planning and delivery.
Key Responsibilities
- Develop and execute digital marketing strategies, campaign concepts, messaging, content and promotional materials aligned with business and product priorities.
- Manage and optimise digital marketing channels including social media, email marketing, website, digital advertising and other relevant platforms.
- Drive brand visibility and product/service engagement through integrated campaigns, partnerships, events and targeted marketing activities.
- Develop and oversee lead-generation campaigns, working closely with the Sales team to ensure marketing activities generate relevant and qualified leads.
- Lead the digital promotion of product launches, events, webinars and other customer engagement initiatives.
- Monitor and analyse campaign performance, engagement, leads and conversions, and provide recommendations to continuously improve marketing effectiveness.
- Take ownership of campaign timelines and coordinate with internal teams, creative agencies, vendors and partners to ensure effective and timely campaign delivery.
- Keep abreast of marketing trends, audience behaviour and emerging channels or tools, and recommend opportunities to improve digital marketing effectiveness.
- Provide regular updates and insights on digital marketing performance, campaign outcomes and opportunities to relevant stakeholders.
Requirements
- Bachelor’s degree in Marketing, Communications, Business, or a related field.
- 3–5 years of relevant professional experience in digital marketing, performance marketing, or a similar role.
- Hands-on experience in digital marketing, including social media, content development, email marketing, digital advertising, SEO, or related tools. Proven experience planning and managing paid digital campaigns (e.g. Meta, Google, LinkedIn) and lead-generation campaigns is required.
- Working knowledge of web analytics and conversion tracking tools, with strong analytical thinking and the ability to translate audience and performance data into actionable recommendations.
- Demonstrated ability to take ownership, exercise sound judgement, manage multiple digital channels and campaigns, and meet deadlines in a fast-paced environment.
- Excellent interpersonal and stakeholder management skills, with the ability to work closely with internal teams, content/campaign counterparts and external partners to support integrated marketing activities.
- Basic understanding of marketing funnels, customer journeys and lead-generation processes, with the ability to work with Sales or other relevant teams to support lead-generation objectives.
- Familiarity with a content management system (CMS) and project management/collaboration tools (e.g. Asana or equivalent) is an advantage.
- Understanding of corporate sustainability, ESG practices and the SDGs, or familiarity with the UN Global Compact principles, is an advantage.
- Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint) and familiarity with project management and collaboration tools (e.g. Asana or equivalent).
- Fluent in English; proficiency in Bahasa Malaysia and Mandarin is an advantage.
- For non-Malaysian candidates, a valid visa to work in Malaysia is required.
Application Note
Only shortlisted candidates will be contacted. If you do not hear from us within two weeks of submitting your application, kindly consider your application unsuccessful.