Assist in planning and executing digital marketing campaigns across web, social media, email, and paid channels.
Monitor campaign performance and analyze key metrics such as traffic, CTR, conversion rate, CPA, and ROAS.
Prepare performance reports and dashboards to generate actionable insights.
Conduct market research, competitor analysis, and digital trend monitoring.
Support SEO, website content updates, and landing page optimization.
Assist with A/B testing and conversion rate optimization (CRO) initiatives.
Analyze customer journeys and identify opportunities to improve engagement and conversions.
Support digital marketing projects, analytics tracking, and marketing automation initiatives.
Job Requirements
Currently pursuing or recently completed a Diploma/Degree in Digital Marketing, Marketing Analytics, Business, Computer Science, IT, UX Design, or a related field.
Strong interest in Digital Marketing, Performance Marketing, Web Analytics, and Conversion Optimization.
Familiar with digital marketing metrics such as CTR, CPC, CPA, ROAS, Conversion Rate, and Engagement Rate.
Comfortable working with data and drawing insights from campaign performance.
Proficient in Google Workspace, spreadsheets, and presentation tools.
Strong written English and Bahasa Malaysia.
Bonus: Exposure to GA4, Google Ads, Meta Ads, Looker Studio, AEM, JIRA, SEO, or Marketing Automation tools.
Curious about AI and its application in digital marketing and customer experience.