Behavioral Science - Customer Experience Intern 工作, DBS Bank 公司招聘中 - Ricebowl

Please indicate job code CEBT001 during your application.

Join us as a Behavioral Science / Customer Experience Intern within the Customer Experience and Business Transformation (CEBT) team and help shape human-centric, innovative solutions across DBS. You will work alongside experienced transformation specialists and researchers on initiatives that integrate behavioural insights into everyday banking experiences. This role offers a unique opportunity to gain hands-on experience across the end-to-end research and experimentation lifecycle while contributing to enterprise-wide initiatives that drive customer-first innovation and service excellence.

By the end of this internship, you will achieve the following learning outcomes and developmental milestones:

Applied Behavioural Science: Gain practical experience in diagnosing behavioural barriers, cognitive biases, and heuristics within financial services contexts.

Experimental Design & Analytics: Master the design of (quasi-)experiments, formulation of hypothesis statements, setting up control/treatment frameworks, and analyzing primary/secondary data to derive actionable insights.

Customer Research & Personas: Develop proficiency in reviewing research findings, mapping user journeys, and assisting in the creation of comprehensive user personas.

Workshop Facilitation & Communication: Build professional competencies in designing and supporting workshops or training modules to socialize behavioural insights with cross-functional stakeholders.

Apply behavioural economics frameworks to diagnose friction points, behavioural barriers, and heuristics across customer touchpoints.

Support the design and ideation of evidence-based behavioural interventions aimed at improving digital engagement and service satisfaction.

Assist in setting up (quasi-)experimental testing environments, establishing baseline metrics, and monitoring experimental groups.

Perform statistical and qualitative analyses on intervention results, translating findings into actionable executive summaries and visualizations.

Support the development and logistical facilitation of behavioural design workshops, toolkits, and training sessions for internal stakeholders.

Requirements:

Currently pursuing a Bachelor’s degree in Behavioural Economics, Behavioural Science, Cognitive/Social Psychology, Economics, Statistics, Data Analytics, Consumer Behaviour, or a related discipline.

Strong foundational understanding of behavioural science and behavioural economics concepts (e.g., choice architecture, cognitive biases, heuristics, prospect theory).

Comfortable running basic-to-intermediate statistical analyses and interpreting quantitative/qualitative experimental data.

Strong critical thinking and problem-solving mindset, with a keen interest in customer journey design and business transformation.

Effective interpersonal and communication skills to articulate behavioural rationale and research insights clearly.