Content Strategy & Planning:
- Lead the overall content matrix, strategic positioning, topic ideation, and publishing calendar for our brand on Xiaohongshu to maximize engagement and growth.
Content Production & Shoot Supervision:
- Write compelling, high-converting copy and scripts tailored to the XHS audience.
- Oversee and supervise on-site video shoots, directing visual styling, pacing, and talent delivery.
- Utilize CapCut / JianyingandCanva for efficient post-production editing, basic visual polish, and layout design.
AI-Driven Efficiency:
- Leverage AI tools (e.g., ChatGPT, Claude, Midjourney) for deep market research, competitive analysis, trend spotting, and brainstorming.
- Swiftly build professional, high-impact business presentations and Pitch Decks (PPT) using AI-powered tools.
Compliance & Risk Management:
- Maintain deep knowledge of Xiaohongshu’s community guidelines, algorithms, and content policies.
- Actively use third-party tools to check and screen for sensitive keywords / compliance risks, safeguarding account health.
Brand Verification & Assets:
- Manage and execute the full process of applying for and maintaining official Xiaohongshu Brand Verification (Blue Check / 蓝V).

1 Scripting Jobs in Petaling - November 2026 - High Salaries

Freelance 小红书（XHS）运营专家