Identify and cultivate relationships with key clients, partners, and stakeholders to drive business development opportunities and revenue growth.
Collaborate with product development and management teams to understand market needs and effectively position company products and services.
Utilize market research and analysis to identify trends, opportunities, and competitive threats, adjusting strategies as needed to maintain a competitive edge.
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Identify and cultivate relationships with key clients, partners, and stakeholders to drive business development opportunities and revenue growth.
Collaborate with product development and management teams to understand market needs and effectively position company products and services.
Utilize market research and analysis to identify trends, opportunities, and competitive threats, adjusting strategies as needed to maintain a competitive edge.
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Thoughtful, planful and strategic in outlook, this role will lead a young team of marketers to drive effective content, digital marketing, demand funnel strategies and deliver measurable outcomes. This role will craft creative campaigns and strategies together with the team to turbocharge demand generation for the business.
What you’ll do
Develop and execute multi-channel marketing strategies to drive customer acquisition, and customer and revenue growth.
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As an all-round marketer with hands-on experience in B2B technology companies, this person will develop integrated go to market strategy plans to accelerate Digital Realty’s performance in the APAC Region. This person will work closely with the global, regional and country marketing teams to ensure programs and activities delivered are executed with efficiency to deliver full impact and drive leads into the business in a relevant way for the region.
Thoughtful, planful and strategic in outlook, this role will lead a young team of marketers to drive effective content, digital marketing, demand funnel strategies and deliver measurable outcomes. This role will craft creative campaigns and strategies together with the team to turbocharge demand generation for the business.
As the Marketing Director for APAC at Direct Line, you will play a pivotal role in planning, developing, and coordinating marketing initiatives to support our business in the APAC region. Your responsibilities will also extend to supporting global strategic growth opportunities across key markets and targeted clients. Working closely with the global leadership team and with a special focus on the APAC Leadership team, you will work to strengthen DL’s market positioning through strategic marketing planning and campaign development. Your duties will encompass marketing planning, campaign development, coordination of rollouts, digital marketing, events strategy, content development, and collateral distribution.
What This Job Involves
Ensure all marketing activities in the APAC region and globally, align with the business growth strategy and priorities.
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The Director of Sales and Marketing / Director of Business Development is responsible for planning and implementing sales, marketing programs, both short and long term, targeted toward existing and new markets by performing the duties personally or through the Sales & Marketing team. The incumbent directs the day-to-day activities, plans, develops and communicates strategies and goals for the teams, which include Rooms Sales, and Marketing & Communications. He / She is responsible for driving the teams in developing new accounts, nurturing existing accounts and implementing sales and marketing strategies. The incumbent will also work with the Corporate Team and Owner to create and implement hotel-level tactical sales and marketing plans, analyze current / potential market and sales trends and spearhead all activities to increase revenue and market share through added business volume and increased rate for the Hotel.
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As the Marketing Director for APAC at Direct Line, you will play a pivotal role in planning, developing, and coordinating marketing initiatives to support our business in the APAC region. Your responsibilities will also extend to supporting global strategic growth opportunities across key markets and targeted clients. Working closely with the global leadership team and with a special focus on the APAC Leadership team, you will work to strengthen DL’s market positioning through strategic marketing planning and campaign development. Your duties will encompass marketing planning, campaign development, coordination of rollouts, digital marketing, events strategy, content development, and collateral distribution.
Collaborate with the operation and merchandising teams to develop effective promotional strategies and campaigns to drive customer engagement and sales growth.
Oversee the development of marketing materials, including digital content, print collateral, signage, and advertising materials.
Manage the company's online presence, including the website, social media platforms, and other digital marketing channels.
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We’re looking for a director-level professional with over 8 years experience in the Performance Marketer vertical who will be accountable for our entire performance department. With a strong grounding in and deep understanding of the Digital Marketing world, you will be an effective strategist and fixated on driving performance in the team and for the clients. Being a tool-agnostic individual, you will be pushing boundaries and constantly refining strategies and tactics to achieve KPIs in a business-sustainable manner. You believe in our framework of delivering 1-to-1 user messaging through performance marketing tools and have a keen eye for both Brand (Creative) and Performance.
The world of digital assets is accelerating in speed, magnitude, and complexity, opening the door to new ways of leveraging the blockchain. Fireblocks’ platform and network provide the simplest and most secure way for companies to work with digital assets, and it is trusted by some of the largest financial institutions, banks, globally-recognized brands, and Web3 companies in the world, including BNY Mellon, BNP Paribas, ANZ Bank, Revolut, and thousands more.
We’re looking for a director-level professional with over 8 years experience in the Performance Marketer vertical who will be accountable for our entire performance department. With a strong grounding in and deep understanding of the Digital Marketing world, you will be an effective strategist and fixated on driving performance in the team and for the clients. Being a tool-agnostic individual, you will be pushing boundaries and constantly refining strategies and tactics to achieve KPIs in a business-sustainable manner. You believe in our framework of delivering 1-to-1 user messaging through performance marketing tools and have a keen eye for both Brand (Creative) and Performance.
Helps to define and deliver Money20/20’s acquisition & retention data strategy, partnering with growing Money20/20 data function on all data planning, database development and data capture-related activities.
Collaborates with the Global VP Marketing, Money20/20 to ensure all global messaging & content is integrated and optimised:
With the Marketing Performance & Automation team, monitors and evaluates the impact of plans and makes recommendations for continuous optimisation.
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