- Jalan Puj 3/8 Seri Kembangan Selangor Malaysia 43300

Working Location
Job Description
Requirements
• Diploma or above, preferably in Marketing, Media or Business
• Minimum 2 years experience in marketing, branding or e-commerce marketing
• Hands-on experience with Meta (Facebook / Instagram) Ads Manager; able to interpret ROI, CPM and CTR independently
• Familiar with content and growth strategies on Xiaohongshu (RED), TikTok and Facebook
• Experience in planning and executing campaigns (online or offline)
• Experience in community management is an advantage
• Data-driven; comfortable using Excel / Google Sheets for ad and content analysis
• Experience leading a small team is preferred (will lead content and community roles)
• Proactive, full of ideas and able to drive projects independently in a growing company
Responsibilities
1. Social Media
Own the overall content direction and growth strategy of the brand accounts
Lead the content creator and videographer roles to ensure consistent output
Conduct monthly reviews of platform data: reach, engagement, follower growth and top-performing content
2. Paid Advertising
Own Meta advertising strategy, budget allocation and daily optimisation; accountable for ad ROI
Plan creative testing and work with the content team to produce ad assets
Record daily ad data, review weekly and adjust direction accordingly
3. Events
Plan and execute online campaigns (promotions, festive seasons, product launches)
Plan and run offline events (markets, tasting sessions, pop-ups)
Plan marketing calendars at least two months ahead of key seasons such as Chinese New Year
4. Community
Define community growth and operating strategy; lead the community executive
Plan community activities to increase engagement and in-group sales
Work closely with the customer service team to convert traffic into sales
Benefits
Skills
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