- Jalan Kuang Bulan Batu WP Kuala Lumpur Malaysia 52100

Working Location
Job Description
Requirements
Job Summary
Responsible for planning and executing CRM initiatives to attract, engage, and retain customers through loyalty programs, member events, marketing campaigns, and AI-powered tools. The role aims to build long-term customer relationships, increase member engagement, and drive repeat business.
Bachelor's degree in marketing, Business, Hospitality, Communications, or a related field.
Good command of English and Bahasa Malaysia. Mandarin is an added advantage.
Minimum 2–3 years of experience in CRM, marketing, events, retail, or customer engagement.
Good communication and interpersonal skills.
Strong planning, organizational, and project management skills.
Creative, proactive, and customer focused.
Familiar with Microsoft Office and CRM systems.
Willing to learn and use AI tools (e.g. ChatGPT, Gemini, Copilot, Claude & Canva AI) to improve productivity and work efficiency.
Responsibilities
1. Plan and execute CRM campaigns, loyalty programs, member events, and customer engagement activities.
2. Develop initiatives to acquire new members, retain existing customers, and encourage repeat purchases.
3. Manage customer communications through SMS, WhatsApp, email, and other CRM channels.
4. Work closely with Retail, Marketing, Design, and Operations teams to ensure successful campaign execution.
5. Coordinate with vendors and partners for CRM projects and events.
6. Monitor campaign performance, analyze customer data, and recommend improvements.
7. Prepare CRM reports, dashboards, and recommendations for management.
8. Manage CRM projects, timelines, budgets, and resources effectively.
9. Utilize AI tools to improve productivity, content creation, reporting, and campaign planning.
10. Stay updated with CRM trends and suggest new ideas to enhance customer experience.
11. Build strong relationships with members and provide excellent customer service.
Benefits
Skills
KTM - KEPONG
0.1 km
MRT - SRI DAMANSARA TIMUR
1.1 km
KTM - KEPONG SENTRAL
1.2 km
MRT - METRO PRIMA
1.2 km
MRT - KEPONG BARU
1.5 km
MRT - SRI DAMANSARA SENTRAL
1.9 km
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