Job Overview

Do you enjoy filming, editing, social media, and coming up with your own content ideas—not simply executing instructions every day? YANGFAN GLOBAL is looking for a Part-Time Content Creator / Social Media Executive to join our team and create short-form videos and social media content related to health education. We are looking for someone who can independently manage the full content creation process, not just edit videos.

Our content focuses on:

* Nutrition & Healthy Eating

* Cholesterol & Heart Health

* Chronic Disease Education

* Mindset & Mental Wellness

* Lifestyle & Exercise

Key Responsibilities

1) Content Planning

* Proactively research and plan social media content based on the company’s health topics.

* Develop suitable content directions for Facebook, Instagram, TikTok, and XiaoHongShu.

* Create short-form video ideas based on current trends.

* Turn professional health knowledge into content that is simple and easy for the public to understand.

2) Script Writing

* Write scripts for short-form videos.

* Create engaging video hooks and openings.

* Present health knowledge in a simple and appealing way.

* Assist in creating calls-to-action and captions.

3) Video Shooting

* Assist with filming videos featuring doctors, dietitians, and team members.

* Independently handle basic mobile video filming.

* Understand basic composition, lighting, and audio.

* Arrange filming content according to scripts.

4) Video Editing

* Edit short-form videos for TikTok, Instagram Reels, and XiaoHongShu.

* Add subtitles, text, images, and simple animations.

* Use tools such as CapCut, Canva, or Adobe Premiere Pro.

* Adapt video sizes and formats for different platforms.

) Social Media Management

Manage content publishing across:

Facebook | Instagram | TikTok | XiaoHongShu

This includes:

* Captions

* Hashtags

* Thumbnails / covers

* Posting schedules

* Content calendar management

6) Data & Performance Analysis

* Monitor video views, reach, engagement, and other performance metrics.

* Analyse which types of content perform well.

* Optimise future content based on performance data.

* Continuously test different hooks, topics, and video formats.

2份Xiaohongshu Content Creation 工作机会 - 最新工作招聘 - October 2026

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Part-Time Content Creator / Social Media Executive

Part-Time Content Creator / Social Media Executive