全职 Marketing Executive Jobs, salary up to MYR 4,000 in TSL CATERING F&B SDN. BHD. Subang Jaya - Ricebowl

Job Summary

The Marketing Executive is responsible for planning and executing marketing activities, creating engaging content, managing social media platforms, and supporting campaigns to increase brand awareness, customer engagement, and sales.

Key Responsibilities

• Marketing & Campaigns
• Plan and execute marketing campaigns for the company and its outlets.
• Develop marketing strategies based on business and campaign objectives.
• Monitor campaign performance and recommend improvements.
• Support promotional activities, events, and new product launches.
• Social Media Management
• Manage and maintain the company's Facebook, Instagram, TikTok and other relevant social media platforms.
• Plan and maintain a monthly content calendar.
• Create and publish engaging posts, Reels, Stories and promotional content.
• Monitor comments, messages, engagement and customer feedback.
• Content Creation
• Plan, shoot and edit high-quality F&B photos, videos and short-form content.
• Develop creative content ideas that attract customers and increase engagement.
• Create promotional materials, captions, posters and other marketing assets.
• Ensure all content follows the company's branding and guidelines.
• Digital Advertising
• Manage Meta Ads, including Facebook and Instagram campaigns.
• Set up campaigns, define target audiences, allocate budgets and monitor performance.
• Optimise advertisements based on results, leads, enquiries and sales.
• Develop effective advertising content and strong Call-to-Actions (CTA).
• Market Research & Trends
• Monitor current F&B, social media and digital marketing trends.
• Conduct competitor and market research.
• Identify new marketing opportunities and recommend suitable strategies.
• Understand customer preferences and behaviour.
• Sales & Lead Generation
• Develop marketing activities to generate leads, enquiries and sales.
• Work closely with the sales and operations teams to support business objectives.
• Track and report marketing-generated enquiries and conversions.
• Reporting & Analysis
• Prepare regular marketing and social media performance reports.
• Analyse engagement, reach, leads, advertising performance and ROI.
• Provide recommendations to improve future campaigns.
• Other Responsibilities
• Coordinate with outlets, operations and management for marketing activities.
• Assist with photoshoots, events, promotions and special campaigns.
• Perform other marketing-related duties assigned by Management.

Requirements

• Diploma/Degree in Marketing, Business, Communications, Media or a related field.
• Minimum 1–2 years of experience in marketing, digital marketing or social media management.
• Experience in the F&B industry is an advantage.
• Strong knowledge of Facebook, Instagram and TikTok.
• Experience in content creation, photography, videography and video editing.
• Experience with Meta Ads and digital advertising.
• Creative, proactive, responsible and able to work independently.
• Good communication and interpersonal skills.
• Able to work under pressure and meet deadlines.
• Strong understanding of current social media and marketing trends.

Key Performance Indicators (KPI)

• Social media growth and engagement.
• Content quality and consistency.
• Campaign performance and ROI.
• Number of leads and enquiries generated.
• Conversion and sales contribution.
• Advertising performance and optimisation.
• Timely execution of marketing campaigns and content calendar.

Pay: RM3,700.00 - RM4,000.00 per month

Benefits:

• Flexible schedule
• Free parking
• Meal provided

Work Location: In person