Ideating and developing compelling written, visual, and multimedia content for the company's website, social media channels, and other digital platforms
Collaborating with the marketing team to understand campaign objectives and translating them into cohesive and on-brand content
Conducting research to stay up-to-date with industry trends and best practices in content creation
Optimising content for search engine visibility and user engagement
Monitoring content performance and providing insights to inform future content strategies
Assisting with the planning and execution of content-driven campaigns and events