全职 E-COMMERCE MARKETING EXECUTIVE 工作, 薪水 up to MYR 4,000, LC X JE Johor 公司招聘中 - Ricebowl

E-Commerce Marketing Executive

Job Responsibilities

• Manage the daily operations and marketing activities of e-commerce platforms such as Shopee, Lazada, and other relevant online marketplaces.
• Maintain and update online stores, including product listings, product descriptions, images, pricing, promotions, vouchers, bundles, and product information.
• Plan and manage content for social media platforms including Facebook, Instagram, TikTok, and Xiaohongshu (小红书).
• Develop and maintain a monthly content calendar and posting schedule.
• Coordinate and arrange images, videos, copywriting, product information, and other marketing materials for online posting.
• Check and optimise online copywriting, images, product descriptions, pricing, and other product information before publishing.
• Assist in planning and executing online campaigns, promotional activities, festive campaigns, flash sales, vouchers, and new product launches.
• Coordinate with relevant departments to ensure product information, stock availability, pricing, and promotional details are accurate across online platforms.
• Monitor daily orders, product performance, customer engagement, and online store activities.
• Monitor the performance of content and campaigns across different platforms and identify areas for improvement.
• Analyse e-commerce and social media performance, including traffic, engagement, views, conversion, sales, and campaign results.
• Continuously optimise online marketing strategies and content based on platform performance and customer response.
• Create engaging content to promote the company’s food products, new products, promotions, and brand image.
• Assist in preparing promotional materials, product photos, short videos, captions, banners, and other digital marketing content.
• Work closely with the Sales, Marketing, Production, Warehouse, and Logistics teams to support smooth online order fulfilment and promotions.
• Respond to online customer enquiries, comments, reviews, and feedback when required.
• Monitor competitors’ online stores, pricing, promotions, content, and marketing activities.
• Conduct basic market research to identify customer preferences, online trends, and new e-commerce opportunities.
• Assist with online advertising and paid promotional campaigns where required.
• Coordinate with external designers, photographers, videographers, influencers, or marketing agencies when necessary.
• Ensure all online content and product information accurately represents the company’s food products and complies with company branding guidelines.
• Prepare regular reports on e-commerce sales, campaign performance, social media performance, and other online marketing activities.
• Perform other e-commerce, digital marketing, and promotional duties assigned by management.

Job Requirements

• Diploma or Bachelor's Degree in E-Commerce, Digital Marketing, Marketing, Business Administration, or a related field.
• Minimum 2–3 years of relevant experience in e-commerce, digital marketing, social media marketing, or online marketing.
• Experience in the food manufacturing, food production, FMCG, or consumer products industry is an added advantage.
• Must be able to speak and communicate in Mandarin to liaise with Mandarin-speaking customers, suppliers, business partners, and online audiences.
• Good command of English and Bahasa Malaysia.
• Familiar with Shopee, Lazada, TikTok Shop, and other e-commerce platforms.
• Familiar with Facebook, Instagram, TikTok, and Xiaohongshu (小红书).
• Good understanding of e-commerce operations, social media marketing, content planning, and online promotions.
• Able to create and coordinate basic marketing content, including images, videos, captions, and promotional materials.
• Basic knowledge of Canva, CapCut, Photoshop, or other content creation tools is an advantage.
• Good understanding of online marketing trends and consumer behaviour.
• Able to monitor and interpret basic e-commerce and social media performance data.
• Strong attention to detail, especially when checking product information, pricing, promotional details, and online content.
• Creative, proactive, and willing to explore new online marketing ideas.
• Good communication, coordination, and organisational skills.
• Able to manage multiple tasks and meet deadlines.
• Able to work independently as well as collaborate with different departments.
• Willing to learn and adapt to changes in e-commerce platforms, social media trends, and digital marketing tools.

Pay: RM2,000.00 - RM4,000.00 per month

Work Location: In person