全职 Senior Analyst, Consumer Insights 工作, 薪水, BeIN MEDIA GROUP 公司招聘中 - Ricebowl

We are seeking a proactive and strategic Senior Analyst, Consumer Insights to join our regional team across the Asia-Pacific (APAC) market. Reporting to the Senior Manager of Consumer Insights, this role serves as a trusted business partner at the core of our data-driven decision-making process.

In this role, you will lead end-to-end consumer research and actionable insights delivery across commercial, marketing, partnership, and strategy teams. You will bridge complex multi-source data with commercial impact—translating ambiguous market signals into clear strategic narratives and executive recommendations across the APAC region.

Key Responsibilities

• Strategic Insights & Business Narrative: Triangulate quantitative and qualitative data across diverse sources to form, defend, and present evidence-based strategic recommendations to senior regional stakeholders.
• Commercial & Partnership Support: Partner closely with commercial and sales teams to evaluate audience potential, assess performance outcomes, and build data-led pitch strategies that drive business growth.
• Market & Audience Intelligence: Conduct deep-dive analysis on consumer behavior, media consumption trends, and portfolio performance to identify future market opportunities and anticipate shift in audience demand.
• Custom Research & Methodology: End-to-end management of primary and custom research studies—from defining brief requirements and vendor management to fielding, analysis, and executive presentation.
• Proactive Advisory: Act as an internal consultant by identifying intelligence gaps, evaluating commercial risks, and surfacing actionable insights that business partners may not have explicitly requested.
• Process Optimization & Reporting: Leverage modern data tools and automation techniques to design scalable dashboards and reporting frameworks, improving regional analytical efficiency.
• Regional Representation: Represent APAC consumer and market dynamics across regional cross-functional discussions.

Requirements & Qualifications

• Experience: 4 to 7+ years in consumer insights, media research, or market intelligence, with a proven track record of delivering end-to-end insights and presenting to multi-tier stakeholders.
• Analytical Judgment: Exceptional ability to synthesize ambiguous, complex, or conflicting multi-source datasets into crisp, executive-ready recommendations (primary evaluation criterion).
• Research Methodology: Strong foundation across both digital measurement platforms and linear/traditional research, with hands-on experience designing primary research projects.
• Technical Skills:
• Advanced proficiency in Excel and PowerPoint for executive storytelling.
• Experience with reporting tools, data querying, or programming tools (e.g., SQL, Python, R).
• Familiarity with leveraging modern productivity tools and analytics frameworks for process automation.
• Industry Background: Prior experience in media, entertainment, streaming, digital platforms, or broadcast is preferred.
• Mindset: Proactive ownership, strong commercial acumen, intellectual curiosity, and a bias for continuous improvement.
• Communication: Flawless written and spoken English communication skills. Fluency in an additional APAC regional language is an advantage.