1. Sales Activities
- Assist in the planning and execution of various events, including school fairs, workshops, art camps, competitions and college events to generate awareness and recruitment opportunities
- Collaborate with cross-functional teams to ensure the sales activities alignment with business goals
- Implement assigned sales initiatives, including school fairs, talks, roadshows, and events, to meet market penetration goals. This may include local and outstation travel
- Organize and host informational sessions about our programs and career pathways to increase awareness and enhance brand recognition among target audiences
- Handle college or school visits and deliver presentations in relevant of the College’s courses, career opportunities and other relevant information
- Coordinate and promote college events, including info days, extended counselling, campus tours and etc
2. Student Enrolment and Sales
- Drive enrolment targets for diploma and certificate programmes
- Conduct programme consultations and provide course guidance to prospective students and parents
- Follow up on leads and convert them into confirmed registrations
3. Support and Relationship and Building
- Handle walk-in and online inquiries, ensuring timely follow-ups to convert potential leads into enrolments
- Foster and maintain strong relationships with partners, such as agents and school counsellors to support collaborative student recruitment projects
- Work closely with internal and external parties, including academic heads, media companies, influencers etc, for any execution of sales activities
- Maintain a high level of customer service throughout the sales journey
4. Sales Administration & Reporting
- Maintain accurate records of leads, follow-ups, and conversions in CRM systems
- Prepare sales reports and track performance against targets
- Ensure proper documentation for student enrolment
Qualifications
- Candidates should possess strong Communication skills to convey information clearly and build rapport with diverse stakeholders.
- Candidates should possess solid Customer Service skills to provide responsive support and create a positive experience for prospective students and families.
- Candidates should possess Sales and Consultative Selling skills to identify needs, present suitable programs, and achieve enrollment targets ethically.
- Candidates should possess an understanding of Education, ideally with experience or interest in art and creative disciplines.
- Additional beneficial qualifications include prior experience in education or training sales, proficiency in basic office and CRM software, strong organizational skills, and the ability to work both independently and within a team.
- Relevant diploma or degree in Business, Marketing, Education, or Art-related fields is an advantage, though equivalent experience will be considered.