全职 Marketing Manager 工作, 薪水, Lynqra 公司招聘中 - Ricebowl

Company Description Lynqra helps Singapore SMEs reduce manual work by up to 80% within eight weeks, using the tools teams already rely on. The company designs bespoke AI automations to handle repetitive administrative tasks such as processing invoices, managing approvals, shortlisting CVs, and tracking payments, without requiring new software or retraining. Lynqra integrates directly with existing platforms like Google Sheets, Gmail, Telegram, Google Drive, Forms, and common cloud storage services, tailoring each automation to real-world workflows. The team provides a straightforward process that includes a free workflow audit, custom design and build, and transparent launch with real-time performance visibility. Positioned as operators rather than vendors, Lynqra focuses on business value and supports Singapore SMEs in shaping automation projects that align with EDGE and other funding opportunities.

Role Description The Marketing Manager is a full-time, on-site role based in Singapore, responsible for leading Lynqra’s marketing strategy and execution. This role involves developing and implementing integrated marketing plans to position Lynqra as a trusted automation partner for SMEs, including brand messaging, campaign planning, and content initiatives across digital and offline channels. The Marketing Manager will oversee demand generation activities, manage social media and email marketing, coordinate events or webinars, and collaborate closely with sales and product teams to create targeted collateral and case studies. Day-to-day responsibilities include analyzing marketing performance data, refining campaigns based on insights, managing agency or vendor relationships where needed, and maintaining consistent brand standards. The role also requires staying current on AI, automation, and SME trends in Singapore to identify growth opportunities and inform marketing strategy.

Qualifications

• Demonstrated expertise in marketing strategy, campaign planning, and demand generation for B2B or SME-focused businesses.
• Strong skills in digital marketing, including social media, email marketing, and analytics tools to measure and optimize performance.
• Ability to develop clear, compelling marketing content such as landing pages, case studies, sales collateral, and thought leadership pieces.
• Experience with brand positioning, messaging development, and maintaining consistent visual and verbal identity across channels.
• Proficiency in market research, competitor analysis, and customer segmentation to inform targeted marketing initiatives.
• Excellent communication, stakeholder management, and cross-functional collaboration skills, especially with sales and product teams.
• Proven project management abilities, including planning, budgeting, prioritization, and timely execution of multiple campaigns.
• Comfort working with AI, automation, or technology products; prior experience in SaaS, consulting, or SME-focused services is an advantage.
• Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent practical experience.