全职 Digital Marketing Specialist – SEO - User Acquisition 工作, WP Kuala Lumpur 公司招聘中 - Ricebowl

Location: TRX, Kuala Lumpur
Employment Type: remote/hybrid

We are looking for a self-driven and hands-on Digital Marketing Specialist to manage and promote an international digital content platform.

This role is suitable for someone who may be junior or mid-level in years of experience, but is already able to work independently and take ownership of a website's digital growth.

You will be given a website and clear business objectives. We are looking for someone who can independently assess the website, identify opportunities, develop a marketing approach, execute campaigns, monitor results, and continuously improve performance.

You will not be expected to wait for someone to tell you what to do at every step.

The ideal candidate is someone who has previously managed, promoted, or grown a website or online project independently, whether through employment, freelance work, a personal project, affiliate marketing, content websites, e-commerce, or other digital platforms.

• Develop and execute strategies to increase website traffic and online users

• Identify the most suitable channels to promote the website

• Research target audiences, competitors, keywords, communities, and potential traffic sources

• Drive new visitors and registered users to the platform

• Develop strategies to improve visitor-to-registration conversion

• Test different marketing approaches and identify what works

• Continuously monitor performance and improve results

• Conduct keyword research and identify SEO opportunities

• Implement on-page SEO and basic technical SEO improvements

• Develop content strategies to increase organic search traffic

• Monitor Google Search Console and Google Analytics

• Analyze keyword rankings, organic traffic, user behavior, and conversions

• Identify opportunities to increase search visibility

• Research competitors and their SEO strategies

• Plan and execute digital marketing campaigns

• Explore social media, communities, forums, content marketing, affiliate marketing, partnerships, and other relevant channels

• Identify new sources of website traffic and user acquisition

• Develop promotional campaigns to increase registrations and paid users

• Support conversion rate optimization (CRO)

• Conduct A/B testing where appropriate

• Monitor campaign performance and ROI

• Track website traffic, user acquisition, registration, conversion, and revenue performance

• Analyze marketing results and identify areas for improvement

• Prepare regular performance reports

• Make marketing decisions based on data rather than assumptions

• Take ownership of results and continuously improve performance

• 1–3+ years of hands-on digital marketing experience is preferred

• Strong interest and practical experience in SEO, website promotion, and user acquisition

• Able to independently develop and execute digital marketing activities

• Able to look at a website and determine how it can be promoted and how traffic can be generated

• Basic to good knowledge of:

  • SEO

  • Google Search Console

  • Google Analytics

  • Keyword Research

  • Content Marketing

  • Social Media Marketing

  • Conversion Rate Optimization

  • Affiliate Marketing

• Strong analytical and problem-solving skills

• Able to research independently and find solutions without constant guidance

• Comfortable experimenting with different marketing channels and strategies

• Good understanding of website traffic, conversion funnels, and online user behavior

• Able to communicate clearly and report marketing results

We strongly prefer candidates who have independently managed or promoted their own website, online business, digital project, affiliate website, e-commerce store, content platform, social media project, or other online project.

For example, you may have:

• Built and promoted your own website

• Managed an affiliate website

• Grown organic traffic through SEO

• Managed an e-commerce website

• Run your own online business

• Managed a content or media website

• Generated users through social media or online communities

• Run digital marketing campaigns independently

• Managed a personal online project and tracked its traffic and conversions

Candidates with independent projects are encouraged to include them in their CV or application.

This is a hands-on execution role, not a position where you will receive detailed instructions for every task.

We will provide the website, business direction, and objectives.

You should be able to independently:

Understand the website → Research the market → Identify opportunities → Develop a promotion strategy → Execute → Measure results → Optimize

We are looking for someone who can figure things out independently.

You should be comfortable searching for information, learning new tools, testing different approaches, analyzing results, and solving problems without needing someone to guide you through every step.

If you require constant supervision or step-by-step instructions before taking action, this role may not be suitable for you.

We are looking for a person who is:

• Self-motivated

• Independent

• Hands-on

• Proactive

• Curious and willing to research

• Strong in problem-solving

• Results-oriented

• Comfortable taking ownership of a website's growth

• Willing to test, learn, analyze, and improve

Most importantly, we care more about your ability to actually promote and grow a website than simply having a marketing qualification.

• Opportunity to manage and grow an international digital platform

• Hands-on exposure to SEO, user acquisition, conversion optimization, and digital growth

• Opportunity to take ownership of real marketing projects

• Career growth based on performance and capability

Please submit your updated CV.

Candidates with personal websites, digital projects, affiliate websites, e-commerce projects, online businesses, SEO projects, or other independently managed online projects are strongly encouraged to include them in their application.

If you have previously grown a website or online project, please highlight what you did and, where possible, provide measurable results such as traffic growth, users acquired, registrations, conversions, or revenue generated.