About the Role
We are looking for a passionate and creative KOL Specialist to grow our brand presence across Tiktok, Instagram or Threads. You will play a key role in planning and executing influencer collaborations, crafting trend-driven content, and building a strong, engaged community for our beauty and lifestyle brands.
Key Responsibilities:
- Manage & grow the brand’s presence on Tiktok, Instagram or Threads, ensuring consistent tone, visuals, and messaging.
- Plan, execute, and optimize influencer (KOL) collaborations – from sourcing and briefing to content review and performance tracking.
- Identifying and researching suitable KOLs/influencers
- Outreach, relationship-building, and negotiation
- Developing and presenting creative campaign briefs
- Coordinating timelines, deliverables, and approvals
- Monitoring influencer content and evaluating campaign performance
- Create and schedule engaging lifestyle, beauty, and trend-driven content aligned with brand objectives.
- Monitor social media trends and competitor activities to identify opportunities for growth and creative innovation.
- Track campaign performance, analyze insights, and prepare clear reports with recommendations for improvement.
Requirements:
- 2–5 years of hands-on experience in social media management or influencer marketing.
- Strong understanding of Tiktok, Instagram or Threads content styles, algorithms, and audience behavior.
- Excellent communication, negotiation, and project management skills.
- A self-starter with a creative mindset, attention to detail, and a strong sense of visual aesthetics.
- A strong team player who thrives in collaborative environments.
- Adaptable and able to perform well in a fast-paced, dynamic work environment