Company Description Tech Expart Labs is an all-in-one partner for full-suite digital solutions, helping businesses build, grow, and scale their online presence. The team combines creative design with robust technology and strong backend support to deliver reliable results. Services range from web design and full-stack development to graphic design, content creation, video editing, and bookkeeping. Every solution is tailored to elevate clients’ brands while streamlining operations for greater efficiency and impact.
Role Description The Freelance Digital Marketing Expert is responsible for planning, executing, and optimizing digital marketing campaigns across multiple channels to drive brand awareness, engagement, and conversion. This full-time, on-site role in Federal Territory of Kuala Lumpur, Malaysia involves managing social media accounts, developing content calendars, monitoring analytics, and adjusting strategies based on performance data. The role includes collaborating with design, development, and content teams to ensure cohesive messaging and campaigns, as well as aligning marketing efforts with overall business goals. Day-to-day tasks also involve researching market trends, identifying growth opportunities, and preparing reports and recommendations for internal stakeholders and clients.
Qualifications
- Strong communication skills, including the ability to present ideas clearly and collaborate with cross-functional teams.
- Marketing and marketing strategy skills to plan, implement, and refine data-driven digital campaigns.
- Social media marketing expertise for managing platforms, creating content, and optimizing engagement.
- Sales and lead generation capabilities to support business growth and client acquisition.
- Experience with digital marketing tools and analytics platforms (e.g., Google Analytics, Meta Ads Manager, SEO tools).
- Proven experience in planning and executing end-to-end digital marketing initiatives in agency or in-house environments.
- Ability to work on-site full-time in Federal Territory of Kuala Lumpur, Malaysia and manage multiple projects simultaneously.
- Relevant education in Marketing, Communications, Business, or a related field, or equivalent practical experience.