全职 DIGITAL MAKERTING 工作, 薪水 up to MYR 3,500, ANVERSON INDUSTRIES SDN BHD Melaka 公司招聘中 - Ricebowl

Job description

About the role

We are seeking a results-driven Online Sales & Marketing Manager to lead our digital growth strategy. In this role, you will be responsible for the end-to-end digital customer journey—from initial brand awareness to final purchase and long-term retention. You will manage our digital presence across social media, search engines, and email, using data-driven insights to maximize ROI and scale our revenue. An Online Sales and Marketing Manager lives at the intersection of psychology and data. They don't just "post on social media"; they build digital ecosystems that turn strangers into loyal customers.

Key responsibilities

• Manage and grow online sales performance across Shopee, Lazada, TikTok Shop, Website, and other eCommerce platforms
• Plan and execute platform campaigns, promotional strategies, bundles, vouchers, and traffic driving activities
• Monitor daily sales, conversion rate, traffic, ads performance, and customer behaviour across platforms
• Optimize product listings, PDP content, keywords, pricing strategy, and promotional visibility to improve conversion
• Work closely with platform Key Account Managers (KAM) for campaign participation and platform support opportunities
• Develop and execute online marketing strategies to drive traffic, engagement, and sales conversion
• Plan and manage content strategies across platforms such as TikTok, Instagram, Facebook, and XiaoHongShu
• Coordinate with creative, content, livestream, and affiliate teams to ensure strong online presence
• Manage paid advertising campaigns including Meta Ads, TikTok Ads, and platform ads
• Analyze campaign performance, sales trends, customer insights, and marketing effectiveness

About you

• Minimum 3–6 years of experience in e-commerce, digital sales, or performance marketing within the FMCG, retail, or distributor industry
• Proven success in managing high-volume marketplace channels (e.g., Shopee, Lazada, TikTok Shop) with a history of achieving annual digital sales revenue of RM2M–3M+
• Bachelor's Degree in Business, Marketing, E-Commerce, or a related field
• In-depth knowledge of TikTok Shop, Shopee, Lazada, and ************* (Shopify) backend systems
• Experience managing high-impact campaigns, including Facebook Ads, Google Ads, and TikTok Ads
• Strong analytical capabilities to interpret ROI metrics, retail audit data, and consumer trends to optimize conversions
• Expertise in managing the full lifecycle of product listings, including SEO, high-quality content, and competitive pricing

Pay: RM2,000.00 - RM3,500.00 per month

Work Location: In person