Sales Engineer (Asean + South Asia)
JOB SUMMARY
The Sales Engineer supports sales and business development activities for field measuring instruments in Asean and South Asia through authorized distributors and customers. This role provides exposure to distribution sales, technical product support, and customer engagement, with structured training provided.
KEY DUTIES & RESPONSIBILITIES
Sales & Market Development
: Support sales growth through appointed distributors in assigned territories in line with company targets and policies.
Technical Sales & Application Support:
Provide product demonstrations, application guidance, and technical support to distributors and customers.
Distributor & Channel Support:
Support distributor sales activities through joint visits, training, and product knowledge enablement.
Pre-Sales & Commercial Support:
Assist in quotation, proposal, and sales documentation preparation using CRM systems and internal tools.
Marketing & Promotion Support:
Support sales campaigns, product launches, and participation in exhibitions and seminars.
Market Intelligence:
Monitor market developments and customer requirements and provide structured feedback for internal reference.
Internal Coordination & Reporting:
Coordinate with internal teams and maintain accurate CRM records and sales activity reports.
Education and Experience
Diploma / Bachelor’s degree in Engineering (Electrical, Electronics, Industrial, or related)
1–5 years of experience in technical or sales engineering with strong product knowledge;
fresh graduates are welcome to apply
Excellent communication skills; able to translate technical solutions into business value; willing to travel
Skills & Attributes
Demonstrates strong interest in technical sales within a distribution channel environment and active customer engagement.
Displays a proactive learning mindset, is receptive to guidance, and willingly takes on assigned tasks to support team and business objectives.
Possesses good cross-cultural communication and strong interpersonal skills.
Upholds high standards of integrity, discretion, and professionalism.
Demonstrates strong organizational skills with the ability to coordinate and manage multiple stakeholders.
About Hioki
Hioki E.E. Corporation is a global leader in electrical measuring instruments with over 90 years of heritage. We provide high-quality, reliable, and cutting-edge measurement solutions to customers across industries worldwide. As Hioki accelerates its transformation toward software-driven, AI-ready solutions, our teams in Singapore and across our global Centres of Excellence play a key role in innovation, market engagement, and talent development. We foster a collaborative, inclusive, and supportive work environment where employees are encouraged to grow professionally, contribute meaningfully, and help empower industries through world-class measurement technologies. Hioki is committed to equal opportunity employment and does not discriminate based on any legally protected characteristic.
Company Overview
Hioki Singapore Pte. Ltd. is a subsidiary of Hioki E.E. Corporation headquartered in Nagano, Japan, a company that provides electrical and electronic measuring instruments since 1935 and listed in the Stock Exchange of Japan. HIOKI electrical measuring instruments are used in a broad range of industries and fields, from maintenance and inspection of electrical work and equipment to testing of electronic components used in smartphones and computers and development of electric vehicles and solar power generation technologies.
At Hioki, you will be part of a growing team that is dedicated to our twin company philosophies of "Respect for Humanity" and "Contribution to Society" based on interdependence teamwork and honesty.
To find out more about Hioki, please visit *************