- Jalan Bangsar Utama 1 Bandar Kuala Lumpur WP Kuala Lumpur Malaysia 59000

工作地点
职位描述
任职资格
We are looking for an experienced and results-driven Key Account Manager (KAM) to lead our live commerce operations, manage key client accounts, and drive business growth. The ideal candidate should possess strong leadership, strategic planning, and client management skills, with hands-on experience in livestreaming operations.
Candidates with a background in Business Development (BD), particularly in e-commerce, digital marketing, or live commerce, will have an added advantage.
Key Responsibilities
1. Key Account & Client Relationship Management
Build and maintain strong relationships with key clients, brand partners, and business stakeholders.
Serve as the primary point of contact for assigned accounts, ensuring client satisfaction and long-term partnerships.
Understand clients' business objectives and develop effective livestreaming strategies to achieve their sales targets.
Monitor account performance, GMV, revenue growth, conversion rates, and other key performance indicators (KPIs).
Identify opportunities to upsell services, expand existing accounts, and strengthen business partnerships.
2. Leadership & Team Management
Lead, manage, and develop the KAM and KAE teams to achieve business objectives and operational targets.
Set clear team KPIs, monitor individual performance, and provide coaching and guidance.
Oversee daily livestreaming operations and ensure smooth coordination between KAE, Live Hosts, Co-hosts, Videographers, and other supporting teams.
Conduct regular performance reviews and identify areas for team improvement.
Resolve operational challenges and ensure the team delivers high-quality services to clients.
3. Business Development & Revenue Growth
Identify and pursue new business opportunities to expand the company's client portfolio.
Develop business strategies to acquire new clients, brands, and strategic partnerships.
Participate in business presentations, client pitching, proposal preparation, and commercial negotiations.
Identify market trends, competitor activities, and potential growth opportunities in the live commerce industry.
Work closely with management to develop strategies for revenue growth, account expansion, and business sustainability.
4. Livestreaming Operations & Performance Management
Oversee end-to-end livestreaming campaigns across TikTok Shop, Shopee Live, and other relevant platforms.
Develop livestreaming strategies, campaign planning, product positioning, and promotional activities.
Analyse livestreaming performance data, including GMV, CTR, CVR, AOV, traffic, and viewer retention.
Work with the operations team to optimise livestreaming performance and improve sales conversion.
Ensure all livestreaming projects meet clients' expectations, deadlines, and agreed performance targets.
5. Reporting & Strategic Planning
Prepare regular account performance reports, business reviews, and operational updates for management and clients.
Analyse business performance and recommend improvement plans based on data insights.Establish operational SOPs and improve team workflows to enhance efficiency and productivity.
Collaborate with internal departments to ensure alignment with overall business objectives.
岗位职责
Bachelor's Degree in Business Administration, Marketing, E-commerce, or a related field.
Minimum 3–5 years of relevant experience in Key Account Management, Live Commerce, E-commerce, Digital Marketing, or Business Development.
Previous experience in managing and leading a team is strongly preferred.
Strong understanding of TikTok Shop, Shopee Live, livestreaming operations, and e-commerce business models.
Proven ability to manage client relationships, drive revenue growth, and achieve business targets.
Strong leadership, communication, negotiation, and problem-solving skills.
Proficient in analysing business performance metrics and preparing management reports.
Ability to manage multiple accounts and projects in a fast-paced working environment.
Proactive, commercially minded, and results-oriented.
Preferred Skill
Previous Business Development experience, particularly in client acquisition, business pitching, partnership development, and revenue generation.
Experience managing TSP (TikTok Shop Partner) or livestreaming agency accounts.
Existing connections with brands, sellers, or e-commerce business partners.
Experience handling large-scale livestreaming campaigns and multiple brand accounts.
好处
LRT - BANK RAKYAT BANGSAR
0.1 km
KTM - MID VALLEY
1.0 km
KTM - KL SENTRAL
1.1 km
LRT - KL SENTRAL
1.1 km
MRL - KL SENTRAL
1.1 km
LRT - ABDULLAH HUKUM
1.2 km
KTM - ABDULLAH HUKUM
1.2 km
MRL - TUN SAMBANTHAN
1.4 km
MRT - MUZIUM NEGARA
1.4 km
KTM - SEPUTEH
1.6 km
KTM - ANGKASAPURI
1.8 km
LRT - KERINCHI
1.8 km
重要安全守则
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