The Brand Operations Executive is responsible for maintaining service excellence, strong product knowledge, and brand consistency at the outlet. This role bridges daily café operations with brand building — ensuring that every customer experience reflects the brand’s core values of quality, warmth, and happiness.
The position requires leadership in front-of-house (FOH) training, customer engagement, and sales performance while supporting in-store branding and product presentation.
Job Responsibilities
Online Sales & Customer Engagement
Train FOH staff on service quality, product knowledge and brand communication
Conduct regular service audits and refreshers to ensure high standards
Engage with customers to provide personalised service and collect feedback
Identify and execute upselling or pairing opportunities to increase sales
Manage product display, cleanliness and consistency of visual merchandising
Supplort implementation of seasonal campaigns, festive displays, and product launches
Monitor daily sales performance and suggest in-store improvements or activities
Work with management to refresh menu items regularly, ensuring freshness and novelty
Job Requirements
Min 2 years' experience in cafe, F&B or retail operations
Strong passion for service excellence and hospitality
Able to train and motivate staff to deliver consistent quality
Good communication and customer engagement skills
Organized, proactive and detail-oriented in operations execution
Basic understanding of branding, merchandising, or marketing is an advantage
Flexible to work on weekends and public holidays
Positive attitude and teamwork mindset