Company Description Mascot Enterprise is a Singapore-based company specializing in custom mascots and props for multinational corporations, government agencies, organizations, and theme parks. The team focuses on innovative designs, quality materials, and strong craftsmanship to deliver durable mascots that enhance brand image and audience engagement. With a confident, solutions-driven approach, Mascot Enterprise supports clients in creating memorable experiences that align with their branding goals. The company operates a full in-house production facility offering end-to-end services, including consultation, conceptualization, construction, animatronics, merchandising, maintenance, and storage. This one-stop model ensures clients enjoy a convenient, streamlined process when developing mascot-related projects.
Role Description The Business Development Executive is a full-time, on-site role based in Kuala Lumpur. This position is responsible for identifying and pursuing new business opportunities, including prospecting and lead generation across corporate, government, and entertainment sectors. The role involves managing the end-to-end sales cycle, from initial outreach and presentations to preparing proposals and closing deals, while maintaining strong relationships with existing clients. The Business Development Executive will collaborate closely with the production and design teams to align client needs with Mascot Enterprise’s capabilities, ensure accurate scoping of projects, and support high-quality delivery. Day-to-day activities include market research, attending client meetings, maintaining sales reports and CRM records, and representing the brand at events or exhibitions where required.
Qualifications
- Strong new business development and lead generation skills, with the ability to identify, qualify, and convert prospects.
- Solid account management and business relationship-building skills to maintain and grow existing client portfolios.
- Excellent communication skills, including clear presentation, negotiation, and interpersonal abilities across diverse stakeholders.
- Understanding of business processes, sales pipelines, and basic commercial principles relevant to B2B environments.
- Experience in creative industries, events, branding, or related fields is an advantage.
- Ability to work on-site in Kuala Lumpur and collaborate effectively with cross-functional teams.
- Proficiency in using CRM tools, MS Office, and digital communication platforms.
- Diploma or degree in Business, Marketing, Communications, or a related discipline, or equivalent relevant experience.