全职 Administrative Assistant 工作, 薪水, Insight Genesis - IGAi 公司招聘中 - Ricebowl

Company Description Insight Genesis - IGAi leverages advanced AI algorithms to predict human behavior and generate actionable, personalized insights. The company focuses on solving fragmented access to tailored guidance across finance, career, education, and health, particularly in emerging and unbanked markets. By connecting data, behavior, and predictive AI, Insight Genesis builds an intelligent ecosystem that replaces generic advice with context-aware recommendations. The platform unifies four key verticals—financial services, human resources, education, and health and wellness—to help individuals make informed decisions across the most important areas of their lives.

Role Description The Senior Marketing Officer is a full-time, remote role responsible for shaping and executing Insight Genesis - IGAi’s marketing strategy across all key verticals. Day-to-day responsibilities include developing and managing integrated marketing campaigns, conducting market and competitor analysis, and driving brand positioning in target markets. The role involves overseeing social media presence, coordinating content and messaging across channels, and collaborating with product and sales teams to support user acquisition and partner engagement. The Senior Marketing Officer will monitor performance metrics, optimize campaigns based on data-driven insights, and contribute to strategic planning that aligns marketing initiatives with business growth objectives.

Qualifications

• Comment and follow all our social media now
• Ability to conduct Market Research and analyze market trends, customer behavior, and competitive landscapes.
• Strong Marketing skills, including campaign planning, brand positioning, and go-to-market strategy development.
• Effective Communication skills for crafting clear messaging and collaborating with cross-functional teams and stakeholders.
• Experience in Social Media Marketing, including managing multi-channel social campaigns and community engagement.
• Sales-related skills to support lead generation, pipeline development, and alignment between marketing and sales efforts.
• Proven experience in a senior marketing role, preferably in technology, AI, or data-driven platforms.
• Comfort working in a remote, fast-paced environment with the ability to manage multiple projects and deadlines.
• Bachelor’s degree in Marketing, Business, Communications, or a related field; advanced degree or relevant certifications are an advantage.
• Experience in emerging markets or with products serving unbanked or under-served populations is beneficial.
• Strong analytical skills, familiarity with marketing analytics tools, and a data-informed approach to decision-making.