Job Summary:
The Senior Event & Marketing Executive is responsible for overseeing the planning, coordination, and execution of marketing events and digital campaigns, ensuring high standards of delivery, brand consistency, and business impact. This role will supervise junior team members, provide quality assurance on deliverables, and support the Event Manager in strategic planning, stakeholder coordination, and performance evaluation.
Key Responsibilities:
- Supervise, and provide guidance to junior event and marketing team members
- Cross check team deliverables to ensure accuracy, quality, and adherence to company standards
- Assist in workload planning, task allocation, and team performance improvement
- Promote professional development and accountability within the team
Event Planning & Execution
- Oversee end-to-end event operations, including planning, logistics, vendor coordination, customer experience, and on-site execution
- Support the Event Manager in delivering large-scale corporate events, webinars, workshops, and sales launches
- Ensure events are executed in a timely, cost-effective, and professional manner
- Manage event risks, troubleshoot operational challenges, and maintain service excellence
Marketing & Digital Campaign Management
- Plan, execute, and optimize integrated digital marketing campaigns to drive brand visibility, lead generation, and conversion
- Lead campaign planning across social media, paid advertising, email marketing, and digital platforms
- Ensure marketing initiatives align with corporate objectives and brand positioning
Content & Creative Oversight
- Oversee content development for social media, promotional materials, and digital campaigns
- Direct and review creative outputs including copywriting, graphic design, photography, and video production
- Ensure content remains relevant to evolving market trends and audience engagement strategies
Performance Tracking & Reporting
- Monitor campaign and event performance using KPIs, analytics, and ROI metrics
- Prepare reports, insights, and recommendations for management decision-making
- Identify improvement opportunities to enhance marketing effectiveness and event impact
Stakeholder & Cross-Functional Collaboration
- Coordinate with Sales, Operations, Designers, External Vendors, and Partners
- Communicate campaign performance, market insights, and customer feedback to internal teams
Strategic & Operational Support
- Assist the Event Manager and Head of Department in executing strategic initiatives
- Contribute to process improvement, SOP development, and workflow efficiency
- Participate in company-wide marketing initiatives, corporate branding efforts, and innovation projects
- Perform additional duties as assigned by management
Job Requirements:
- Candidate must possess at least Diploma/Degree in Marketing / Advertising / Mass Communication or its equivalent.
- At least 3 year of proven working experience in Digital Marketing or similar role.
- Knowledge in digital marketing funnels and setup (familiarity with paid ads, email marketing, social media.
- Skilled in photography and videography, or willingness to pick up on the fundamentals of photo/video shootings and editing.
- Experience in a project coordination role, good team player, willingness to learn and with strong communication skills.
- Personal qualities of integrity, credibility, resourceful, creative and commitment to the mission.
- Required Languages: English, Bahasa and Mandarin
Pay: RM4,000.00 per month
Work Location: In person