全职 Digital Marketing Executive 工作, 薪水, BeNourish. Federal Territory 公司招聘中 - Ricebowl

We are looking for a creative and commercially driven Digital Marketing Executive to grow brand awareness, engagement and online sales through influencer marketing, affiliate programmes, social media and social commerce. The ideal candidate is digitally savvy, proactive and able to turn digital trends and creator collaborations into measurable business results.

Key Responsibilities

Influencer & Creator Marketing

• Identify, engage and manage KOLs, influencers, affiliates and UGC creators.
• Build and maintain relationships with content creators to establish brand collaborations.
• Coordinate product seeding, influencer campaigns and creator partnerships.
• Monitor campaign performance and identify opportunities to improve reach and conversion.

Affiliate Marketing & Social Commerce

• Develop and grow affiliate marketing programmes, particularly across TikTok Shop and other relevant platforms.
• Recruit and manage affiliates to drive product awareness and online sales.
• Coordinate group-buy campaigns, creator-led promotions and live-selling activities.
• Monitor affiliate performance, sales contribution and campaign ROI.

Social Media & Digital Campaigns

• Plan, create and publish engaging content across TikTok, Instagram and Facebook.
• Manage social media platforms and community engagement.
• Stay updated on digital trends, competitor activities and content opportunities.
• Support the planning and execution of digital marketing campaigns to drive brand awareness, engagement and traffic.

E-commerce Marketing Support

• Coordinate digital marketing activations and promotional campaigns for key accounts, including Watsons and other e-commerce platforms.
• Support campaign execution, promotional activities and marketing content requirements.
• Track campaign performance and recommend improvements.

Requirements

• Bachelor's Degree in Marketing, Digital Marketing, Business, Communications or a related field.
• 1–3 years of relevant experience in Digital Marketing, Influencer Marketing, Affiliate Marketing or Social Commerce.
• Good understanding of KOL marketing, affiliate programmes, live commerce and UGC campaigns.
• Familiarity with TikTok, Instagram, Facebook, Shopee and Lazada.
• Experience managing TikTok Shop affiliates or influencer collaborations will be an added advantage.
• Strong communication, interpersonal and coordination skills.
• Proactive, resourceful, creative and able to work independently.
• Experience in FMCG, beauty, personal care, healthcare or consumer products is an added advantage.