全职 Digital Marketing Executive 工作, 薪水 up to MYR 6,000, Cardbiz Payment Services Sdn. Bhd. Selangor 公司招聘中 - Ricebowl

1–3 years of hands-on experience managing Google Ads and Meta Ads campaigns (agency or in-house experience both welcome).

Proven track record of managing ad budgets and delivering measurable results (leads, conversions, ROAS).

Working knowledge of Google Analytics (GA4), Google Tag Manager, Meta Business Suite, and Meta Pixel setup.

Strong analytical skills with the ability to interpret data and translate it into actionable recommendations.

Good copywriting and creative judgment for ad content.

Comfortable working with spreadsheets (Excel/Google Sheets) for reporting and budget tracking.

Excellent communication and organizational skills, with the ability to manage multiple campaigns simultaneously.

Diploma or Bachelor's degree in Marketing, Business, Communications, or a related field.

Proficiency in English required; Bahasa Malaysia and/or Mandarin an advantage for local market campaigns.

Plan, build, and manage paid advertising campaigns across Google Ads (Search, Display, Shopping, YouTube, Performance Max) and Meta Ads Manager (Facebook and Instagram).

Develop targeting strategies, audience segments, and lookalike/retargeting audiences to maximize campaign performance.

Write and test ad copy, creatives, and landing pages in collaboration with the design and content teams, running A/B tests to improve click-through and conversion rates.

Monitor daily campaign performance, manage budgets and bid, and make data-driven optimizations to improve ROAS, CPA, and CPL.

Track and analyze key metrics using Google Analytics (GA4), Meta Ads Manager, Google Tag Manager, and internal dashboards; prepare regular performance reports with actionable insights.

Manage pixel and conversion tracking setup, ensuring accurate attribution across platforms.

Stay current on platform updates, ad policy changes, and industry best practices, and recommend new tools, formats, or channels to test.

Collaborate with sales and product teams to align campaigns with business goals and lead-generation targets.

Manage advertising budgets responsibly, ensuring efficient spend across campaigns and channels.