1. Platform Management & Execution
- Oversee daily operations of mainstream e-commerce platforms, specifically ShopeeandTikTok Shop.
- Manage product listings, ensuring SEO-optimized descriptions, high-quality visuals, and accurate pricing.
- Execute end-to-end promotional campaigns (e.g., Double Day sales, Payday specials).
2. Live Streaming & Brand Presentation
- Host regular Livestream sessions to showcase products, engage with the audience, and drive real-time conversions.
- Act as the brand ambassador, comfortably presenting product features and handling live Q&A.
3. Sales Strategy & Market Intelligence
- Conduct continuous market research to identify trending products, competitor pricing, and consumer behavior.
- Monitor platform traffic and conversion rates to pivot strategies in real-time.
4. Financial Reporting & Analysis
- Prepare and analyze monthly Profit and Loss (P&L) statements for all e-commerce channels.
- Track marketing spend (ROI/ROAS) to ensure all campaigns remain within budget and profitable.