About Prudernly
Prudernly is a financial services practice working with Prudential Assurance Malaysia and Prudential BSN Takaful. We help individuals, families and business owners understand what matters, prepare for uncertainty and decide with care, covering protection, savings, keyman and estate planning.
What makes us different is how we work. AI (Claude) is built into everything we do, inside the team and with our clients. That includes our own AI "department heads" that help plan content, draft posts and run follow-ups. The AI does the heavy lifting, so our people can focus on ideas, judgement and relationships.
The internship
You'll work directly with Ern, our founder, on how Prudernly grows: real campaigns, real content, real results you can measure.
What you'll do
- Content that teaches: help write and design articles, carousels, short videos and posts, in BM and English, that make money matters simple for Malaysian families and businesses (*************, Instagram, LinkedIn).
- Campaigns and lead generation: help run campaigns around our guides (like Harta Beku, on keeping family assets from being frozen), from idea to landing page to follow-up.
- Marketing with AI: use our AI tools to research topics, draft content, plan calendars and test what works. You'll learn how a modern marketing team works with AI every day.
- Numbers and insights: track what each post and campaign brings in, spot what's working, and report it clearly.
- Business development and events: research companies for corporate talks and employee benefits, help prepare proposals, and support roadshows and client sessions.
Who we're looking for
- A student in Marketing, Mass Communication, Business, Digital Media or a related field, needing an industrial training placement
- Fluent in both Bahasa Malaysia and English, written and spoken. BM is a must.
- Curious about AI and technology, and keen to use it every day
- An eye for design (Canva or similar) and comfortable on social media as a creator, not just a user
- Takes ownership, asks good questions, and treats people's information with care
What you'll gain
- Hands-on experience growing a financial services brand from the inside
- Practical skill using AI tools for marketing, which carries into any career
- A portfolio of real, published work and campaign results
- Direct mentoring from the founder