HNA Group 简介

海航集团是在中国改革开放的时代背景下快速成长起来的大型跨国企业集团。1993年5月2日，以成功首航为起始，海航以崭新的形象驰骋于天地之间。海航集团用了20多年的时间创造了商业史上的奇迹，成功实现了从传统航空企业向巨型企业集团的转型，从偏居一隅的海南岛走向全国、走向世界。海航通过持之以恒的努力，致力于塑造新时期的商业文明，创立了独特的经营和管控机制，把社会、他人、自身利益融为一体，创造了以中华传统优秀文化为底蕴的崭新管理模式，使中国特色的社会主义价值观和世界级企业的管理制度融为一体，确立了中西合璧的普适性企业文化。

HNA Group is a conglomerate developed against the backdrop of China’s Reform and Opening Up. Maiden flight on May 2, 1993 signified the beginning of its undertakings. Since then, it has created a miracle in the business community over the past two decades, successfully transforming from a traditional aviation enterprise to a conglomerate in its expansion from Hainan Island to the globe. It is committed to creating a business culture for the new era. HNA Group has initiated a distinct operating and control system, incorporating the interests of the larger society with that of its own. By incorporating traditional Chinese culture and integrating Chinese socialist values with a world-class management system, HNA fosters a corporate culture befitting both Chinese and western society.